Global Calorie Counter Software Market Growing consumer preference for health & fitness activities and Increasing Adoption of Smartphones and Penetration of Internet Among Users

Calorie counter software is a software which is used to track your food and calorie intake. Calorie counter software can track individuals weight and calculates a recommended daily calorie intake based on the weight of the individuals. It can be an offered as a single product as well as an integrated suite of products that work together. This software can be deployed in both on premise and cloud environment across enterprises.

Growing focus of individuals to maintain a healthier lifestyle, increasing number of fitness enthusiasts, and increasing disposable income across the globe is strongly correlated with the adoption and purchase of fitness apps. Over a period of time, rising number of diseases and disposable income have remained rather constant around the globe, indicating the adoption growth rate of calorie counter software. Thus, increase in the per capita disposable income along with growing adoption rate of digital/mobile health applications to maintain individual health, diet, calorie is considered to be a prime reason for the growth of the calorie counter software market.

The worldwide demand for Calorie Counter Software market was estimated at around USD 631.39 million in 2022, and by the end of 2031, existing and expected developments would hit valuations of around USD 1,924,54 million. The industry players and analysts predict the global Calorie Counter Software market growth of around 19% in terms of CAGR. Growing availability of high speed internet & increasing adoption of smartphones among individuals is expected to drive the growth of the calorie counter software market. Various companies in the region are investing in Artificial intelligence based tools to be used in the analysis process of product demand according to their competitive process, which is expected to boost the growth of the calorie counter software market during the forecast period.  However, most customers prefer cheap products in developing countries. This is one of the major factors expected to hamper the calorie counter software market. Several cheap alternative fitness products which offer similar functionality as professional applications are available in the market and is expected to hamper the calorie counter software market growth during the forecast period.

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Some of the leading and top Calorie Counter Software companies in the global Calorie Counter Software market include MyNetDiary, Cronometer, FatSecret, Crown (NHS), LIVESTRONG, MyFitnessPal, Inc., Virtuagym, YAZIO, Azumio Inc., Noom, Inc. among others. The leading five players such as Azumio Inc., Noom, Inc., MyNetDiary, Cronometer, FatSecret, and LIVESTRONG, hold around 20% market share of the global Calorie Counter Software market.

On the basis of component, the worldwide Calorie Counter Software market can be segmented into software and services, with the 'Software' category having the leading market share of about 85 percent. Based on deployment, the global Calorie Counter Software market on premise and cloud. In terms of applications, global Calorie Counter Software market can be segmented into individual use and commercial use. In terms of geography, North America region held the leading market share of around 35% among other regions such as North America, Europe, Latin America, and Middle East & Africa in the global Calorie Counter Software market.

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