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Global Communication Platform as a Service Market Size, Industry Analysis By Segmentations, Top Key Players, Trends, Future Development & Forecast 2024-2035

  • PUBLISHED ON
  • 2/24/2023
  • NO OF PAGES
  • 258
  • CATEGORY
  • Information Technology

Market Overview:

The global communication platform-as-a-service market size was valued at USD 13.73 billion in 2022 and is projected to grow to USD 64.54 billion by 2032.

Communication Platform as a Service (CPaaS) is a cloud-based platform that enables developers to add real-time communication capabilities to their applications without having to build complex infrastructure from scratch. CPaaS solutions provide application programming interfaces (APIs) and pre-built software development kits (SDKs) that developers can use to integrate voice, video, messaging, and other communication features into their applications. The CPaaS market has been growing rapidly in recent years, driven by the increasing demand for real-time communication capabilities in various industries, including healthcare, finance, and e-commerce. One of the primary drivers of the CPaaS market growth is the rising adoption of mobile devices and the increasing popularity of mobile applications. As more consumers and businesses use mobile devices to communicate and conduct transactions, the demand for real-time communication capabilities within applications is increasing. CPaaS solutions provide an easy and cost-effective way for developers to add these features to their applications. Another factor driving the growth of the CPaaS market is the trend toward digital transformation and the increasing use of cloud-based technologies. With the move to the cloud, many businesses are looking for ways to simplify their IT infrastructure and reduce costs. CPaaS solutions enable businesses to leverage cloud-based communication capabilities without having to invest in expensive hardware or software.

The increasing demand for real-time communication capabilities in mobile applications and the trend toward cloud-based technologies are the driving factors for the growth of the Communication Platform as a Service market.

The growing need for real-time communication capabilities in mobile applications and the increasing trend toward cloud-based technologies are two major factors driving the growth of the Communication Platform as a Service (CPaaS) market. Mobile devices have become an integral part of our daily lives, and businesses are increasingly adopting mobile applications to interact with customers and employees. Real-time communication capabilities, such as voice, video, and messaging, are essential components of many mobile applications, enabling businesses to engage with customers in a more personalized and interactive way. However, building real-time communication capabilities into mobile applications can be a complex and time-consuming process, requiring specialized knowledge and infrastructure. CPaaS solutions offer a simple and cost-effective way for developers to add real-time communication capabilities to their mobile applications, without having to build the infrastructure from scratch. This has led to an increasing adoption of CPaaS solutions by businesses across various industries, including healthcare, finance, and e-commerce. In addition, the availability of pre-built software development kits (SDKs) and APIs has made it easier for developers to integrate communication capabilities into their applications. This has led to the development of innovative communication applications and services that have the potential to transform various industries, such as telemedicine and online education. Overall, the increasing demand for real-time communication capabilities in mobile applications and the trend toward cloud-based technologies are expected to continue driving the growth of the CPaaS market in the coming years.

Segmentation:

By Deployment model:

·         Public cloud

·         Private cloud

·         Hybrid cloud

By Vertical:

·         Healthcare

·         BFSI (Banking, Financial Services, and Insurance)

·         IT and Telecom

·         Retail and E-commerce

·         Government and Public Sector

·         Others

Geography:

North America has traditionally been a dominant region in the Communication Platform as a Service (CPaaS) market due to the high adoption of mobile devices and cloud-based technologies. The region has a highly developed telecommunications infrastructure and is home to some of the leading players in the CPaaS market. In addition, the region has a highly competitive business environment, which has led to an increasing demand for CPaaS solutions that can help businesses improve their communication and collaboration capabilities. The availability of advanced technologies, such as 5G, is also expected to further drive the growth of the CPaaS market in North America. However, the Asia-Pacific region is expected to witness the highest growth rate during the forecast period due to the increasing adoption of mobile devices and the growing trend of digital transformation in the region. The region has a large and rapidly growing population of mobile users, and businesses are increasingly looking to leverage mobile technologies to engage with customers and employees. Moreover, the region has a large number of small and medium-sized enterprises (SMEs), which are increasingly adopting cloud-based technologies to improve their communication and collaboration capabilities. This has led to an increasing demand for CPaaS solutions that can help SMEs easily integrate real-time communication capabilities into their applications. Overall, while North America currently dominates the CPaaS market, the Asia-Pacific region is expected to be a key growth driver in the coming years.

Impact of COVID-19 on the global Communication Platform As a Service Market:

The COVID-19 pandemic has had a significant impact on the Communication Platform as a Service (CPaaS) market. With the increased adoption of remote work and virtual communication, businesses have turned to CPaaS solutions to quickly and easily add real-time communication capabilities to their applications. This has led to an increased demand for CPaaS solutions, as businesses look for ways to stay connected with their customers and employees remotely. Moreover, the pandemic has led to a growing demand for telehealth and telemedicine services, which rely heavily on real-time communication capabilities. CPaaS solutions have played a critical role in enabling these services to quickly scale up to meet the growing demand.

Impact of the Russia-Ukraine War on the global Communication Platform As a Service Market:

The ongoing Russia-Ukraine conflict has also had an impact on the CPaaS market. The conflict has led to an increasing focus on data security and privacy, which has led to a growing demand for CPaaS solutions that provide secure and reliable communication capabilities. In addition, the conflict has disrupted supply chains, leading to a shortage of certain components and hardware, which has impacted the overall availability of CPaaS solutions. Moreover, the conflict has led to a shift in geopolitical dynamics, which may impact the regulatory environment for CPaaS solutions in certain regions. This could potentially impact the growth of the CPaaS market in these regions.

Company Profiles:

·         Twilio

·         Vonage

·         Sinch

·         Plivo

·         Bandwidth

·         MessageBird

·         Voxbone

·         Infobip

·         TeleSign

·         Nexmo

·         Avaya

·         Apifonica

·         tyntec

·         MessageMedia

·         Mitto


Global Communication Platform as a Service Market: Regional Analysis
The countries covered in the regional analysis of the Global Communication Platform as a Service market report are U.S., Canada, and Mexico in North America, Germany, France, U.K., Russia, Italy, Spain, Turkey, Netherlands, Switzerland, Belgium, and Rest of Europe in Europe, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, China, Japan, India, South Korea, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), and Argentina, Brazil, and Rest of South America as part of South America.

Key Benefits:
• The analysis provides an overview of the factors driving and limiting the growth of the market including trends, structure and others.
• Market estimation for type and geographic segments is derived from the current market scenario and expected market trends.
• Porter’s Five Force Model and SWOT analysis are used to study the global Communication Platform as a Service market and would help stakeholders make strategic decisions.
• The analysis assists in understanding the strategies adopted by the companies for the growth of this market.
• In-depth analysis of the types of Communication Platform as a Service would help in identifying future applications in this market.

Reasons to Purchase this Report:
• Qualitative and quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors
• Provision of market value (USD Billion) data for each segment and sub-segment
• Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
• Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
• Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
• Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
• The current as well as the future market outlook of the industry with respect to recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
• Includes in-depth analysis of the market of various perspectives through Porter’s five forces analysis
• Provides insight into the market through Value Chain
• Market dynamics scenario, along with growth opportunities of the market in the years to come
• 6-month post-sales analyst support

Objectives of the Study:
• To provide with an exhaustive analysis on the Communication Platform as a Service Market by Product, By Application, By End User and by Region.
• To cater comprehensive information on factors impacting market growth (drivers, restraints, opportunities, and industry-specific restraints)
• To evaluate and forecast micro-markets and the overall market
• To predict the market size, in key regions— North America, Europe, Asia Pacific, Latin America and Middle East and Africa.
• To record and evaluate competitive landscape mapping- product launches, technological advancements, mergers and expansions
Base Year: 2023
Historic Year: 2016-2022
Forecast: 2024-2035


1 Communication Platform as a Service Introduction and Market Overview
1.1 Objectives of the Study
1.2 Overview of Communication Platform as a Service
1.3 Communication Platform as a Service Market Scope and Market Size Estimation
1.3.1 Market Concentration Ratio and Market Maturity Analysis
1.3.2 Global Communication Platform as a Service Revenue and Growth Rate from 2016-2026
1.4 Market Segmentation
1.4.1 Types of Communication Platform as a Service
1.4.2 Applications of Communication Platform as a Service
1.4.3 Research Regions
1.5 Market Dynamics
1.5.1 Communication Platform as a Service Industry Trends
1.5.2 Communication Platform as a Service Drivers
1.5.3 Communication Platform as a Service Market Challenges
1.5.4 Communication Platform as a Service Market Restraints
1.6 Industry News and Policies by Regions
1.6.1 Industry News
1.6.2 Industry Policies
1.7 Mergers & Acquisitions, Expansion Plans
1.8 Communication Platform as a Service Industry Development Trends under COVID-19 Outbreak
1.8.1 Global COVID-19 Status Overview
1.8.2 Influence of COVID-19 Outbreak on Communication Platform as a Service Industry Development

2 Industry Chain Analysis
2.1 Upstream Raw Material Supply and Demand Analysis
2.1.1 Global Communication Platform as a Service Major Upstream Raw Material and Suppliers
2.1.2 Raw Material Source Analysis
2.2 Major Players of Communication Platform as a Service
2.2.1 Major Players Manufacturing Base of Communication Platform as a Service in 2020
2.2.2 Major Players Market Distribution in 2020
2.3 Communication Platform as a Service Manufacturing Cost Structure Analysis
2.3.1 Production Process Analysis
2.3.2 Manufacturing Cost Structure of Communication Platform as a Service
2.3.3 Labor Cost of Communication Platform as a Service
2.4 Market Channel Analysis of Communication Platform as a Service
2.5 Major Down Stream Customers by Application

3 Global Communication Platform as a Service Market, by Type
3.1 Global Communication Platform as a Service Revenue and Market Share by Type (2016-2021)
3.2 Global Communication Platform as a Service Production and Market Share by Type (2016-2021)
3.3 Global Communication Platform as a Service Revenue and Growth Rate by Type (2016-2021)
3.3.1 Global Communication Platform as a Service Revenue and Growth Rate of Customized Service
3.3.2 Global Communication Platform as a Service Revenue and Growth Rate of Standardized Service
3.4 Global Communication Platform as a Service Price Analysis by Type (2016-2021)
3.4.1 Explanation of Different Type Product Price Trends

4 Communication Platform as a Service Market, by Application
4.1 Downstream Market Overview
4.2 Global Communication Platform as a Service Consumption and Market Share by Application (2016-2021)
4.3 Global Communication Platform as a Service Consumption and Growth Rate by Application (2016-2021)
4.3.1 Global Communication Platform as a Service Consumption and Growth Rate of IT and Telecom (2016-2021)
4.3.2 Global Communication Platform as a Service Consumption and Growth Rate of BFSI (2016-2021)
4.3.3 Global Communication Platform as a Service Consumption and Growth Rate of Retail and E-commerce (2016-2021)
4.3.4 Global Communication Platform as a Service Consumption and Growth Rate of Healthcare (2016-2021)
4.3.5 Global Communication Platform as a Service Consumption and Growth Rate of Others (2016-2021)

5 Global Communication Platform as a Service Consumption, Revenue ($) by Region (2016-2021)
5.1 Global Communication Platform as a Service Revenue and Market Share by Region (2016-2021)
5.2 Global Communication Platform as a Service Consumption and Market Share by Region (2016-2021)
5.3 Global Communication Platform as a Service Consumption, Revenue, Price and Gross Margin (2016-2021)
5.4 North America Communication Platform as a Service Consumption, Revenue, Price and Gross Margin (2016-2021)
5.4.1 North America Communication Platform as a Service Market Under COVID-19
5.4.2 North America Communication Platform as a Service SWOT Analysis
5.5 Europe Communication Platform as a Service Consumption, Revenue, Price and Gross Margin (2016-2021)
5.5.1 Europe Communication Platform as a Service Market Under COVID-19
5.5.2 Europe Communication Platform as a Service SWOT Analysis
5.6 China Communication Platform as a Service Consumption, Revenue, Price and Gross Margin (2016-2021)
5.6.1 China Communication Platform as a Service Market Under COVID-19
5.6.2 China Communication Platform as a Service SWOT Analysis
5.7 Japan Communication Platform as a Service Consumption, Revenue, Price and Gross Margin (2016-2021)
5.7.1 Japan Communication Platform as a Service Market Under COVID-19
5.7.2 Japan Communication Platform as a Service SWOT Analysis
5.8 Middle East and Africa Communication Platform as a Service Consumption, Revenue, Price and Gross Margin (2016-2021)
5.8.1 Middle East and Africa Communication Platform as a Service Market Under COVID-19
5.8.2 Middle East and Africa Communication Platform as a Service SWOT Analysis
5.9 India Communication Platform as a Service Consumption, Revenue, Price and Gross Margin (2016-2021)
5.9.1 India Communication Platform as a Service Market Under COVID-19
5.9.2 India Communication Platform as a Service SWOT Analysis
5.10 South America Communication Platform as a Service Consumption, Revenue, Price and Gross Margin (2016-2021)
5.10.1 South America Communication Platform as a Service Market Under COVID-19
5.10.2 South America Communication Platform as a Service SWOT Analysis
5.11 South Korea Communication Platform as a Service Consumption, Revenue, Price and Gross Margin (2016-2021)
5.11.1 South Korea Communication Platform as a Service Market Under COVID-19
5.11.2 South Korea Communication Platform as a Service SWOT Analysis
5.12 Southeast Asia Communication Platform as a Service Consumption, Revenue, Price and Gross Margin (2016-2021)
5.12.1 Southeast Asia Communication Platform as a Service Market Under COVID-19
5.12.2 Southeast Asia Communication Platform as a Service SWOT Analysis

6 Global Communication Platform as a Service Production by Top Regions (2016-2021)
6.1 Global Communication Platform as a Service Production by Top Regions (2016-2021)
6.2 North America Communication Platform as a Service Production and Growth Rate
6.3 Europe Communication Platform as a Service Production and Growth Rate
6.4 China Communication Platform as a Service Production and Growth Rate
6.5 Japan Communication Platform as a Service Production and Growth Rate
6.6 India Communication Platform as a Service Production and Growth Rate

7 Global Communication Platform as a Service Consumption by Regions (2016-2021)
7.1 Global Communication Platform as a Service Consumption by Regions (2016-2021)
7.2 North America Communication Platform as a Service Consumption and Growth Rate
7.3 Europe Communication Platform as a Service Consumption and Growth Rate
7.4 China Communication Platform as a Service Consumption and Growth Rate
7.5 Japan Communication Platform as a Service Consumption and Growth Rate
7.6 Middle East & Africa Communication Platform as a Service Consumption and Growth Rate
7.7 India Communication Platform as a Service Consumption and Growth Rate
7.8 South America Communication Platform as a Service Consumption and Growth Rate
7.9 South Korea Communication Platform as a Service Consumption and Growth Rate
7.10 Southeast Asia Communication Platform as a Service Consumption and Growth Rate

8 Competitive Landscape
8.1 Competitive Profile
8.2 CLX Market Performance Analysis
8.2.1 Company Profiles
8.2.2 Communication Platform as a Service Product Profiles, Application and Specification
8.2.3 CLX Sales, Revenue, Price, Gross Margin 2016-2021
8.2.4 Company Recent Development
8.2.5 Strategies for Company to Deal with the Impact of COVID-19
8.3 Voxbone Market Performance Analysis
8.3.1 Company Profiles
8.3.2 Communication Platform as a Service Product Profiles, Application and Specification
8.3.3 Voxbone Sales, Revenue, Price, Gross Margin 2016-2021
8.3.4 Company Recent Development
8.3.5 Strategies for Company to Deal with the Impact of COVID-19
8.4 Mitel Market Performance Analysis
8.4.1 Company Profiles
8.4.2 Communication Platform as a Service Product Profiles, Application and Specification
8.4.3 Mitel Sales, Revenue, Price, Gross Margin 2016-2021
8.4.4 Company Recent Development
8.4.5 Strategies for Company to Deal with the Impact of COVID-19
8.5 Plum Voice Market Performance Analysis
8.5.1 Company Profiles
8.5.2 Communication Platform as a Service Product Profiles, Application and Specification
8.5.3 Plum Voice Sales, Revenue, Price, Gross Margin 2016-2021
8.5.4 Company Recent Development
8.5.5 Strategies for Company to Deal with the Impact of COVID-19
8.6 Avaya Market Performance Analysis
8.6.1 Company Profiles
8.6.2 Communication Platform as a Service Product Profiles, Application and Specification
8.6.3 Avaya Sales, Revenue, Price, Gross Margin 2016-2021
8.6.4 Company Recent Development
8.6.5 Strategies for Company to Deal with the Impact of COVID-19
8.7 MessageBird Market Performance Analysis
8.7.1 Company Profiles
8.7.2 Communication Platform as a Service Product Profiles, Application and Specification
8.7.3 MessageBird Sales, Revenue, Price, Gross Margin 2016-2021
8.7.4 Company Recent Development
8.7.5 Strategies for Company to Deal with the Impact of COVID-19
8.8 Enghouse Systems (Vidyo) Market Performance Analysis
8.8.1 Company Profiles
8.8.2 Communication Platform as a Service Product Profiles, Application and Specification
8.8.3 Enghouse Systems (Vidyo) Sales, Revenue, Price, Gross Margin 2016-2021
8.8.4 Company Recent Development
8.8.5 Strategies for Company to Deal with the Impact of COVID-19
8.9 Plivo Market Performance Analysis
8.9.1 Company Profiles
8.9.2 Communication Platform as a Service Product Profiles, Application and Specification
8.9.3 Plivo Sales, Revenue, Price, Gross Margin 2016-2021
8.9.4 Company Recent Development
8.9.5 Strategies for Company to Deal with the Impact of COVID-19
8.10 Bandwidth Market Performance Analysis
8.10.1 Company Profiles
8.10.2 Communication Platform as a Service Product Profiles, Application and Specification
8.10.3 Bandwidth Sales, Revenue, Price, Gross Margin 2016-2021
8.10.4 Company Recent Development
8.10.5 Strategies for Company to Deal with the Impact of COVID-19
8.11 Infobip Market Performance Analysis
8.11.1 Company Profiles
8.11.2 Communication Platform as a Service Product Profiles, Application and Specification
8.11.3 Infobip Sales, Revenue, Price, Gross Margin 2016-2021
8.11.4 Company Recent Development
8.11.5 Strategies for Company to Deal with the Impact of COVID-19
8.12 Twilio Market Performance Analysis
8.12.1 Company Profiles
8.12.2 Communication Platform as a Service Product Profiles, Application and Specification
8.12.3 Twilio Sales, Revenue, Price, Gross Margin 2016-2021
8.12.4 Company Recent Development
8.12.5 Strategies for Company to Deal with the Impact of COVID-19

9 Global Communication Platform as a Service Market Analysis and Forecast by Type and Application
9.1 Global Communication Platform as a Service Market Revenue & Volume Forecast, by Type (2021-2026)
9.1.1 Customized Service Market Revenue and Volume Forecast (2021-2026)
9.1.2 Standardized Service Market Revenue and Volume Forecast (2021-2026)
9.2 Global Communication Platform as a Service Market Revenue & Volume Forecast, by Application (2021-2026)
9.2.1 IT and Telecom Market Revenue and Volume Forecast (2021-2026)
9.2.2 BFSI Market Revenue and Volume Forecast (2021-2026)
9.2.3 Retail and E-commerce Market Revenue and Volume Forecast (2021-2026)
9.2.4 Healthcare Market Revenue and Volume Forecast (2021-2026)
9.2.5 Others Market Revenue and Volume Forecast (2021-2026)

10 Communication Platform as a Service Market Supply and Demand Forecast by Region
10.1 North America Market Supply and Demand Forecast (2021-2026)
10.2 Europe Market Supply and Demand Forecast (2021-2026)
10.3 China Market Supply and Demand Forecast (2021-2026)
10.4 Japan Market Supply and Demand Forecast (2021-2026)
10.5 Middle East and Africa Market Supply and Demand Forecast (2021-2026)
10.6 India Market Supply and Demand Forecast (2021-2026)
10.7 South America Market Supply and Demand Forecast (2021-2026)
10.8 South Korea Market Supply and Demand Forecast (2021-2026)
10.9 Southeast Asia Market Supply and Demand Forecast (2021-2026)
10.10 Explanation of Market Size Trends by Region
10.11 Communication Platform as a Service Market Trends Analysis

11 New Project Feasibility Analysis
11.1 Industry Barriers and New Entrants SWOT Analysis
11.2 Analysis and Suggestions on New Project Investment

12 Expert Interview Record
13 Research Finding and Conclusion
14 Appendix
14.1 Methodology
14.2 Research Data Source

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Case Study- Automotive Sector

One of the key manufacturers of automotive had plans to invest in electric utility vehicles. The electric cars and associated markets being a of evolving nature, the automotive client approached Straits Research for a detailed insight on the market forecasts. The client specifically asked for competitive analysis, regulatory framework, regional prospects studied under the influence of drivers, challenges, opportunities, and pricing in terms of revenue and sales (million units).

Solution

The overall study was executed in three stages, intending to help the client meet its objective of precisely understanding the entire market before deciding on an investment. At first, secondary research was conducted considering political, economic, social, and technological parameters to get a gist of the various aspects of the market. This stage of the study concluded with the derivation of drivers, opportunities, and challenges. It also laid substantial emphasis on understanding and collecting data not only on a global scale but also on the regional and country levels. Data Extraction through Primary Research

The second stage involved primary research in which several market players and automotive parts suppliers were contacted to study their viewpoint concerning the development of their market and production capacity, clientele, and product line. This stage concluded in a brief understanding of the competitive ecosystem and also glanced through the strategies and pricing of the companies profiled.

Market Estimates and Forecast

In the final stage of the study, market forecasts for the electric utility were derived using multiple market engineering approaches. This data helped the client to get an overview of the market and accelerate the process of investment.

Case Study- ICT Sector

Business process outsourcing, being one of the lucrative markets from both supply- and demand- side, has appealed to various companies. One of the prominent corporations based out of Japan approached us with their requirements regarding the scope of the procurement outsourcing market for around 50 countries. Additionally, the client also sought key players operating in the market and their revenue breakdown in terms of region and application.


Business Solution

An exhaustive market study was conducted based on primary and secondary research that involved factors such as labor costs in various countries, skilled and technical labors, manufacturing scenario, and their respective contributions in the global GDP. A comparative study of the market was conducted from both supply- and demand side, with the supply-side comprising of notable companies, such as GEP, Accenture, and others, that provide these services. On the other hand, large manufacturing companies from them demand-side were considered that opt for these services.


Conclusion

The report aided the client in understanding the market trends, including country-level business scenarios, consumer behavior, and trends in 50 countries. The report also provided financial insights of crucial players and detailed market estimations and forecasts till 2028.


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