The global beauty drinks market was valued at USD 1.8 billion in 2021 is projected to register a CAGR of 12.9% during the forecast period 2023-2031. Beauty drinks are natural or artificial beverages that promote skin radiance, anti-aging, hair health, and detoxification. Beauty drinks fall under the broader term of nutritional cosmetics. These products or ingredients are used as dietary supplements to help maintain the natural beauty of skin, nails and hair. These supplements work from the inside to promote beauty. Beauty drinks contain vitamins, minerals, herbs, collagen, fruit and vegetable extracts, amino acids, hyaluronic acid and other nutrients. These drinks are loaded with hyaluronic acid, collagen, antioxidants and Q10 to improve suppleness and minimize wrinkles.
The growing consumer desire to prevent premature aging of the skin has led to a growing preference for natural, safe and effective beauty solutions, protein- and amino acid-based nutritional cosmetics. In addition, a significant proportion of young people suffer from premature aging due to busy lifestyles, increased air pollution, unhealthy eating habits, and increased alcohol consumption. Therefore, the growing awareness towards health and beauty drive the demand for beauty drinks. Additionally, key market players are focused on launching gluten-free, lactose-free and vegan product variants without added sugar, preservatives or flavourings to expand their market reach. Manufacturers are constantly innovating and improving their products to appeal to a wider audience. For instance, beauty drink brand Laneg recently launched a new collagen drink. Collagen makes up 30% of the total protein in the human body. Collagen supports healthy skin, hair and nails, protects joints and mucous membranes, and ensures strong, healthy bones. Collagen is also necessary for supple, elastic skin and the regeneration of skin cells. However, the percentage of collagen in the body decreases after the age of 25. Collagen also becomes fragmented with age, and its loss contributes to many problems such as melasma, hair loss, and arthritis. For instance, in May 2021, Nestle Health Sciences launched vital protein collagen products in China. Therefore, the presence of collagen in beauty drinks has created new opportunities for the product in the market.
Rapid urbanization and progress are having a positive impact on the lives of working people. According to the World Bank, about 57% of the world's population lives in cities. This has pushed people towards a better lifestyle. As the world progresses, women are also entering the workforce industry to become independent and support their families. Work environment and culture have a huge impact on people's thought processes and enhance their health and lifestyle knowledge. In addition, digitization has a great impact on people's lives. As digitization progresses, people are actively aware of recent events around them. In addition, expanding retail sales, especially e-commerce retail channels, are driving the growth of the global beauty drink market during the forecast period.
However, Packaged beauty drinks contain many harmful ingredients that are highly toxic and harmful to the human body. The use of synthetic dyes, fragrances, etc. is not very beneficial to the human body. Commercial beauty drinks have been replaced with natural fruit juices such as beetroot and papaya juice to nourish and keep the skin healthy. Such factors may limit the growth of beauty drink market.
Function Insights
Collagen containing beauty drinks is anticipated to hold a significant market share in the global market of beauty drinks. By drinking a beauty drink containing collagen helps to improve the appearance and texture of the skin. In addition, by ingesting a beauty drink that contains collagen, the elasticity of the skin increases, and the skin is rich in firmness and elasticity, leading to youthful skin. Beauty drinks containing collagen can be expected to have various health effects and beautiful skin effects, and sales can be expected to grow. Moreover, vitamin and mineral beauty drinks are expected to have a positive impact on the market growth as they are in increasing demand due to their benefits to the skin. For example, beauty drinks containing vitamin E can help your skin retain moisture. Helps with skin healing and even skin tone.
Regional Insights
By region, the global beauty drink market is segmented into North America, Europe, Asia-Pacific, Central and South America, and the Middle East and Africa. Health has become an afterthought for Americans as work and life schedules become increasingly hectic. This leads to the need for nutritional cosmetics such as beauty drinks. Large companies in the region are focused on targeting consumers who are perceived to be health and aging conscious. In North America, especially in the United States, sales of beauty drinks are expected to grow significantly due to an increase in skin troubles and hair loss problems, as well as the influence of the fashion industry. To capitalize on this opportunity, the region's leading beauty drink companies are working to expand the number of brands and their range. Also, consumers' increasing trend of beauty shots to enhance their appearance leads to an increase in demand for beauty drinks. The presence of prominent market players such as The Coca-Cola Company and various online portals is expected to increase the availability of the product and boost beauty drink sales in the region.
Additionally, Asia-Pacific region is expected to witness significant growth in the global beauty drink market. Growing young population in countries such as India, Japan, South Korea, and China, and rising popularity of beauty drinks among the younger generation should have a positive impact on sales of beauty drinks in the region. Market players in the regions are actively engaged in research and development to contribute to market demand. For instance, 1NE Beverages launched 1NE Fruit Juice in September 2022. Juices are featured in two broad flavour categories such as Aloe Vera and Coconut. The juice promises nutrients and has immune-boosting properties. Aloe Vera flavoured juice has antioxidant properties that provide multiple benefits for skin, oral, dental, and digestive health. Similarly, Chicago-based Vital Proteins, widely known for its collagen supplements, announced the launch of Vital Proteins Lemon Collagen Peptides. This product contains grass-fed, grass-fed, lemon-flavored collagen. The drink does not contain sugar. The product will be launched in summer 2022 to expand the collagen range of existing flavours such as chocolate and vanilla. The product is available on various e-commerce sites such as Amazon, along with the company's official website.
Key Companies Insights
New product launches, market expansions, and partnerships are strategic approaches favoured by most companies in the beauty drink business. Due to product expansion and increased consumption of nutritional cosmetics, global players in the beauty drink market are adopting new product launches as their major strategies. Companies focus their research and development efforts to improve the shelf life of dietary supplements.
• In April 2018, the Asmara, Singapore-based brand announced the launch of four functional/beauty drinks. This product is commonly consumed to treat a variety of problems related to digestion, immunity, cognition, and anti-aging.
• In August 2016, Herbalife launched the Skin Collage Beauty Booster with Berisol Collagen. This product aims to improve skin elasticity and reduce fine lines.
Some of the key players operating in the global beauty drink market include:
· AMC Grupo Alimentación Fresco y Zumos SA
· Asterism Healthcare plus Inc.
· Big Quark
· Coca-Cola Company
· Groupon Inc.
· Hangzhou Nutrition Biotechnology Co. Ltd
· Juice Generation
· Kinohimitsu
· Lacka Foods Limited
· Molecule Beverages
· Nestle SA
· On-Group Ltd
· Rejuvenated Ltd
· Sappe Public Company Limited
· Shiseido Co. Ltd
· Other Players
Segments
By Ingredient
· Vitamins and Minerals
· Collagen
· Carotenoids
· Coenzymes
· Others
By Function
o Anti-Ageing
o Detoxication
o Radiance
o Vitality
o Others
By Distribution Channel
· Grocery Retailers
· Beauty Specialty Stores
· Drug Stores and Pharmacies
· Others
By Geography
· North America
o U.S.
o Canada
o Mexico
· Europe
o U.K.
o Germany
o France
o Italy
o Spain
o Russia
· Asia-Pacific
o Japan
o China
o India
o Australia
o South Korea
o ASEAN
· Latin America
o Brazil
o Argentina
o Colombia
· MEA
o South Africa
o Saudi Arabia
o UAE
o Egypt
1. Global Beauty Drink Market Introduction and Market Overview
1.1. Objectives of the Study
1.2. Global Beauty Drink Market Scope and Market Estimation
1.2.1.Global Beauty Drink Overall Market Size, Revenue & Volume (US$ Mn & Million Units), Market CAGR (%), Market forecast (2023 - 2032)
1.2.2.Global Beauty Drink Market Revenue Share (%) and Growth Rate (Y-o-Y) from 2019 - 2032
1.3. Market Segmentation
1.3.1.Ingredient of Global Beauty Drink Market
1.3.2.Function of Global Beauty Drink Market
1.3.3.Distribution Channel of Global Beauty Drink Market
1.3.4.Region of Global Beauty Drink Market
2. Executive Summary
3. Market Factor Analysis
3.1. Global Beauty Drink Market Industry Trends under COVID-19 Outbreak
3.1.1.Global COVID-19 Status Overview
3.1.2.Influence of COVID-19 Outbreak on Global Beauty Drink Market Industry Development
3.2. Market Dynamics, By Region
3.2.1.Drivers
3.2.2.Limitations
3.2.3.Opportunities
3.2.4.Impact Analysis of Drivers and Restraints
3.3. Ecosystem / Value Chain Analysis
3.3.1.Raw Materials / Components Suppliers
3.3.2.Manufacturers / Vendors
3.3.3.Distributors
3.3.4.Buyers / End-users
3.3.5.Forward Integration & Backward Integration of Key Stakeholders
3.4. Global Beauty Drink Market - Pricing Trends Analysis & Average Selling Prices (ASPs)
3.5. Analysis of Software and Services used in Beauty Drink
3.6. End-User / Customer Preferences & Consumer Surveys
3.7. Technology Roadmap & Key Innovations /Developments
3.8. Key Mandates & Regulatory Scenario Analysis
3.9. Patents Landscape
3.10. Import & Export, By Countries (USD Million)
3.11. Key Mergers & Acquisitions, Expansions, JVs, Funding / VCs, etc.
3.12. Porter’s Five Forces Analysis
3.12.1. Bargaining Power of Suppliers
3.12.2. Bargaining Power of Buyers
3.12.3. Threat of Substitutes
3.12.4. Threat of New Entrants
3.12.5. Competitive Rivalry
3.13. PEST Analysis
3.13.1. Political Factors
3.13.2. Economic Factors
3.13.3. Social Factors
3.13.4. Technological Factors
3.14. SWOT Analysis
3.15. Russia-Ukraine War Impacts Analysis
3.16. ANSOFF Matrix
3.16.1. Market Penetration Strategy
3.16.2. Product Development Strategy
3.16.3. Market Development Strategy
3.16.4. Diversification Strategy
3.17. Inflation Impacts Analysis
3.17.1. Supply Side Impacts
3.17.2. Demand Side Impacts
3.17.3. Outlook in 2023 & Beyond
3.18. Market Investment Feasibility Analysis
3.19. Opportunity Map Analysis
3.20. Market Investment Opportunity Analysis (Top Investment Pockets), By Segments & By Regions
4. Global Beauty Drink Market Estimates & Historical Trend Analysis (2019 - 2022)
5. Global Beauty Drink Market Estimates & Forecast Trend Analysis, by Ingredient
5.1. Global Beauty Drink Market Revenue & Volume (US$ Mn & Million Units) Estimates and Forecasts, by Ingredient, 2019 to 2032
5.1.1.Vitamins and Minerals
5.1.2.Collagen
5.1.3.Carotenoids
5.1.4.Coenzymes
5.1.5.Others
6. Global Beauty Drink Market Estimates & Forecast Trend Analysis, by Function
6.1. Global Beauty Drink Market Revenue & Volume (US$ Mn & Million Units) Estimates and Forecasts, by Function, 2019 to 2032
6.1.1.Anti-Ageing
6.1.2.Detoxication
6.1.3.Radiance
6.1.4.Vitality
6.1.5.Others
7. Global Beauty Drink Market Estimates & Forecast Trend Analysis, by Distribution Channel
7.1. Global Beauty Drink Market Revenue & Volume (US$ Mn & Million Units) Estimates and Forecasts, by Distribution Channel, 2019 to 2032
7.1.1.Grocery Retailers
7.1.2.Beauty Specialty Stores
7.1.3.Drug Stores and Pharmacies
7.1.4.Others
8. Global Beauty Drink Market Estimates & Forecast Trend Analysis, by Region
8.1. Global Beauty Drink Market Revenue & Volume (US$ Mn & Million Units) Estimates and Forecasts, by Region, 2019 to 2032
8.1.1.North America
8.1.2.Europe
8.1.3.Asia Pacific
8.1.4.Middle East & Africa
8.1.5.South America
9. North America Beauty Drink Market: Estimates & Forecast Trend Analysis
9.1. North America Beauty Drink Market Assessments & Key Findings
9.1.1.Beauty Drink Market Introduction
9.1.2.Beauty Drink Market Size & Volume Estimates and Forecast (US$ Million & Million Units) (2019 – 2031)
9.1.2.1. By Ingredient
9.1.2.2. By Function
9.1.2.3. By Distribution Channel
9.1.2.4. By Country
9.1.2.4.1. The U.S.
9.1.2.4.2. Canada
9.1.2.4.3. Mexico
10. Europe Beauty Drink Market: Estimates & Forecast Trend Analysis
10.1. Europe Beauty Drink Market Assessments & Key Findings
10.1.1. Beauty Drink Market Introduction
10.1.2. Beauty Drink Market Size & Volume Estimates and Forecast (US$ Million & Million Units) (2019 – 2031)
10.1.2.1. By Ingredient
10.1.2.2. By Function
10.1.2.3. By Distribution Channel
10.1.2.4. By Country
10.1.2.4.1. Germany
10.1.2.4.2. U.K.
10.1.2.4.3. France
10.1.2.4.4. Italy
10.1.2.4.5. Spain
10.1.2.4.6. Russia
10.1.2.4.7. Rest of Europe
11. Asia Pacific Beauty Drink Market: Estimates & Forecast Trend Analysis
11.1. Asia Pacific Market Assessments & Key Findings
11.1.1. Beauty Drink Market Introduction
11.1.2. Beauty Drink Market Size & Volume Estimates and Forecast (US$ Million & Million Units) (2019 – 2031)
11.1.2.1. By Ingredient
11.1.2.2. By Function
11.1.2.3. By Distribution Channel
11.1.2.4. By Country
11.1.2.4.1. China
11.1.2.4.2. Japan
11.1.2.4.3. India
11.1.2.4.4. Australia
11.1.2.4.5. South Korea
11.1.2.4.6. ASEAN
11.1.2.4.7. Rest of Asia Pacific
12. Middle East & Africa Beauty Drink Market: Estimates & Forecast Trend Analysis
12.1. Middle East & Africa Market Assessments & Key Findings
12.1.1. Beauty Drink Market Introduction
12.1.2. Beauty Drink Market Size & Volume Estimates and Forecast (US$ Million & Million Units) (2019 – 2031)
12.1.2.1. By Ingredient
12.1.2.2. By Function
12.1.2.3. By Distribution Channel
12.1.2.4. By Country
12.1.2.4.1. U.A.E.
12.1.2.4.2. Saudi Arabia
12.1.2.4.3. Egypt
12.1.2.4.4. South Africa
12.1.2.4.5. Rest of Middle East & Africa
13. South America Beauty Drink Market: Estimates & Forecast Trend Analysis
13.1. South America Market Assessments & Key Findings
13.1.1. Beauty Drink Market Introduction
13.1.2. Beauty Drink Market Size & Volume Estimates and Forecast (US$ Million & Million Units) (2019 – 2031)
13.1.2.1. By Ingredient
13.1.2.2. By Function
13.1.2.3. By Distribution Channel
13.1.2.4. By Country
13.1.2.4.1. Brazil
13.1.2.4.2. Argentina
13.1.2.4.3. Colombia
13.1.2.4.4. Rest of South America
14. Competition Landscape
14.1. Beauty Drink Market Competition Index, By Leading Players
14.2. Beauty Drink Market Competition Matrix & Benchmarking, by Leading Players / Innovators / Emerging Players / New Entrants
14.3. Beauty Drink Market Competition White Space Analysis, By Application / End-user
14.4. Beauty Drink Market Competition Heat Map Analysis, By Products / Services / Solutions
14.5. Beauty Drink Market Competition Regional Intensity Map Analysis, By Geographies Served
14.6. Beauty Drink Market Concentration & Company Market Shares (%) Analysis, 2022
14.7. Beauty Drink Market Competition Quadrant Analysis, By Leading Players / Innovators / Emerging Players / New Entrants
15. Company Profiles
15.1. AMC Grupo Alimentación Fresco y Zumos SA
15.1.1. Company Overview & Key Stats
15.1.2. Financial Performance & KPIs
15.1.3. Product / Service / Solutions Portfolio & Applications / End-uses
15.1.4. Business Strategy & Recent Developments
* Similar details would be provided for all the players mentioned below
15.2. Asterism Healthcare plus Inc.
15.3. Big Quark
15.4. Coca-Cola Company
15.5. Groupon Inc.
15.6. Hangzhou Nutrition Biotechnology Co. Ltd
15.7. Juice Generation
15.8. Kinohimitsu
15.9. Lacka Foods Limited
15.10. Molecule Beverages
15.11. Nestle SA
15.12. On-Group Ltd
15.13. Rejuvenated Ltd
15.14. Sappe Public Company Limited
15.15. Shiseido Co. Ltd
15.16. Other Players
16. Research Methodology
16.1. External Sources / Databases
16.2. Internal Proprietary Database
16.3. Primary Research
16.4. Secondary Research
16.5. Assumptions
16.6. Limitations
16.7. Report FAQs
17. Research Findings & Conclusion
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