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Global Portable Generator Market Size, Industry Analysis By Segmentations, Top Key Players, Trends, Future Development & Forecast 2024-2035

  • PUBLISHED ON
  • 9/1/2022
  • NO OF PAGES
  • 256
  • CATEGORY
  • Heavy Industry

Market Overview:

The Global Portable Generator Market was valued at USD 2.4 billion in 2022 and expected to grow at a CAGR of 6.2% during the forecast period.  A portable generator is a device that can be easily moved and provides electrical power in remote locations or areas without access to grid power. These generators are typically fuelled by gasoline, propane, diesel, or solar energy, and are designed to provide temporary power during power outages or in areas without electricity.

Portable generators are available in a wide range of sizes and power outputs, from small generators that can power a few appliances to large generators that can power an entire house or business. They are commonly used for outdoor activities such as camping, as well as in construction sites, emergency situations, and as backup power sources for residential and commercial buildings.

Covid-19 Impact:

The Global Portable Generator Market has been impacted by the COVID-19 pandemic in several ways:

Supply chain disruptions: The pandemic has caused disruptions in the supply chain of portable generators, as many manufacturers faced production shutdowns and delays due to restrictions on the movement of goods and people.

Reduced demand: The economic slowdown caused by the pandemic has led to a reduction in the demand for portable generators in some regions, as consumers and businesses cut back on spending.

Shifts in consumer behavior: The pandemic has led to changes in consumer behavior, with more people staying at home and working remotely. This has led to an increase in demand for smaller portable generators that can power home appliances and electronics, such as laptops and Wi-Fi routers.

Increased demand for emergency power: The pandemic has highlighted the need for reliable backup power sources, as power outages may occur due to increased strain on the power grid or other factors. This has led to an increase in demand for portable generators for emergency use.

Changes in regulations and safety standards: The pandemic has led to changes in regulations and safety standards in some regions, which may affect the manufacturing and distribution of portable generators. For example, there may be stricter safety requirements for generators used in healthcare settings or other critical applications.

Overall, the impact of the COVID-19 pandemic on the Global Portable Generator Market has been mixed, with both positive and negative effects on demand and supply. The long-term impact of the pandemic on the market remains uncertain and will depend on a variety of factors, including the duration and severity of the pandemic, changes in consumer behavior, and shifts in government policies and regulations.

Market Dynamics:

Drivers:

Increasing need for reliable backup power: The growing frequency of power outages due to natural disasters, aging power grids, and other factors is driving the demand for portable generators as a reliable backup power source.

Expansion of the construction industry: The growth of the construction industry in developing regions, along with an increase in renovation and repair activities in developed regions, is driving the demand for portable generators for use at construction sites.

Emergencies and natural disasters: The occurrence of natural disasters and emergencies, such as hurricanes, earthquakes, and floods, is driving the demand for portable generators as an emergency power source.

Increasing use in residential and commercial applications: The use of portable generators for residential and commercial applications, such as backup power for homes and businesses, is increasing due to their affordability, portability, and ease of use.

Advancements in technology: The development of advanced portable generator technologies, such as inverter generators, that offer improved fuel efficiency, reduced noise levels, and lower emissions, is driving the demand for portable generators.

Restraints:

Environmental concerns: The increasing awareness of environmental issues and regulations is a major restraint for the portable generator market. Portable generators can emit harmful pollutants into the air and produce noise pollution, which can negatively impact the environment and public health.

Safety concerns: Portable generators can pose safety risks, such as carbon monoxide poisoning and electrical shock. This has led to stricter safety regulations in some regions, which may affect the manufacturing and distribution of portable generators.

Fluctuating fuel prices: The price of fuel, such as gasoline, propane, and diesel, can fluctuate based on supply and demand, geopolitical events, and other factors. This can impact the affordability and usage of portable generators, as well as the profitability of manufacturers and distributors.

Regional Analysis:

North America: North America is a major market for portable generators, due to the presence of a large number of households and businesses that rely on backup power. The United States is the largest market in the region, followed by Canada and Mexico. The growth in the construction industry and the popularity of outdoor recreational activities are driving the demand for portable generators in this region.

Europe: Europe is another significant market for portable generators, due to the demand for backup power in homes and businesses. Germany, the United Kingdom, and France are the largest markets in the region. The growth in the construction industry, as well as the increasing occurrence of natural disasters, are driving the demand for portable generators in Europe.

Asia-Pacific: The Asia-Pacific region is expected to be the fastest-growing market for portable generators, due to the rapid industrialization and urbanization in countries such as China and India. The growing demand for backup power, especially in remote areas without reliable power grids, is driving the demand for portable generators in this region.

Middle East and Africa: The Middle East and Africa region is expected to witness significant growth in the portable generator market, due to the demand for backup power in areas with unreliable power grids. The increasing occurrence of natural disasters, such as hurricanes and floods, is also driving the demand for portable generators in this region.

Latin America: Latin America is a growing market for portable generators, due to the growing demand for backup power in homes and businesses. Brazil and Mexico are the largest markets in the region. The popularity of outdoor recreational activities, such as camping and tailgating, is also driving the demand for portable generators in this region.

Market Segmentation:

By Power Rating:

·         Below 5 kW

·         5 kW - 10 kW

·         Above 10 kW

By Fuel Type:

·         Gasoline

·         Diesel

·         Natural Gas

·         Propane

By End-User:

·         Residential

·         Commercial

·         Industrial

By Application:

·         Standby Power

·         Prime/Continuous Power

·         Peak Shaving Power

By Region:

·         North America

·         Europe

·         Asia-Pacific

·         Middle East and Africa

·         Latin America

Competitive Landscape:

The competitive landscape for the global portable generator market is highly fragmented, with many players operating in the market.

Some of the major players in the market include:

Honda Motor Co. Ltd.

Generac Holdings Inc.

Yamaha Motor Co. Ltd.

Cummins Inc.

Atlas Copco AB

Briggs & Stratton Corporation

Kohler Co.

Caterpillar Inc.

Champion Power Equipment Inc.

Wacker Neuson SE

These companies are focusing on various strategies to gain a competitive advantage, such as:

Product development and innovation: Companies are investing heavily in research and development to design and develop more efficient, reliable, and cost-effective portable generators. They are also focusing on introducing new features and technologies to make their products more attractive to customers.

Mergers and acquisitions: Several companies are acquiring other players in the market to expand their product portfolios and increase their market share. For instance, Generac Holdings Inc. acquired Pika Energy, a developer of advanced power electronics for solar-plus-storage applications, in 2020 to expand its clean energy portfolio.

Strategic partnerships and collaborations: Companies are forming strategic partnerships and collaborations with other players in the market to expand their sales and distribution networks and increase their market presence. For example, Kohler Co. partnered with Abt Electronics, a leading appliance and electronics retailer, in 2021 to expand its sales and distribution network for portable generators.

Geographic expansion: Companies are expanding their geographical presence by entering new markets and expanding their sales and distribution networks. They are also focusing on increasing their market share in emerging economies with high growth potential.

Overall, the Global Portable Generator Market is highly competitive, with companies focusing on product innovation, mergers and acquisitions, strategic partnerships, and geographic expansion to gain a competitive advantage.

Global Portable Generator Market: Regional Analysis
All the regional segmentation has been studied based on recent and future trends, and the market is forecasted throughout the prediction period. The countries covered in the regional analysis of the Global Portable Generator market report are U.S., Canada, and Mexico in North America, Germany, France, U.K., Russia, Italy, Spain, Turkey, Netherlands, Switzerland, Belgium, and Rest of Europe in Europe, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, China, Japan, India, South Korea, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), and Argentina, Brazil, and Rest of South America as part of South America.


Key Points:
Define, describe and forecast Portable Generator product market by type, application, end user and region.
Provide enterprise external environment analysis and PEST analysis.
Provide strategies for company to deal with the impact of COVID-19.
Provide market dynamic analysis, including market driving factors, market development constraints.
Provide market entry strategy analysis for new players or players who are ready to enter the market, including market segment definition, client analysis, distribution model, product messaging and positioning, and price strategy analysis.
Keep up with international market trends and provide analysis of the impact of the COVID-19 epidemic on major regions of the world.
Analyze the market opportunities of stakeholders and provide market leaders with details of the competitive landscape.

Years considered for this report:
Historical Years: 2016-2021
Base Year: 2021
Estimated Year: 2022
Forecast Period: 2022-2030
Base Year: 2023
Historic Year: 2016-2022
Forecast: 2024-2035


1 Portable Generator Market Definition and Overview
1.1 Objectives of the Study
1.2 Overview of Portable Generator
1.3 Portable Generator Market Scope and Market Size Estimation
1.4 Market Segmentation
1.4.1 Types of Portable Generator
1.4.2 Applications of Portable Generator
1.5 Market Exchange Rate

2 Research Method and Logic
2.1 Methodology
2.2 Research Data Source

3 Market Competition Analysis
3.1 Yamaha Motor Market Performance Analysis
3.1.1 Yamaha Motor Basic Information
3.1.2 Product and Service Analysis
3.1.3 Strategies for Company to Deal with the Impact of COVID-19
3.1.4 Yamaha Motor Sales, Value, Price, Gross Margin 2016-2021
3.2 Eaton Corporation Market Performance Analysis
3.2.1 Eaton Corporation Basic Information
3.2.2 Product and Service Analysis
3.2.3 Strategies for Company to Deal with the Impact of COVID-19
3.2.4 Eaton Corporation Sales, Value, Price, Gross Margin 2016-2021
3.3 Scott's Emergency lighting and Power Generation Market Performance Analysis
3.3.1 Scott's Emergency lighting and Power Generation Basic Information
3.3.2 Product and Service Analysis
3.3.3 Strategies for Company to Deal with the Impact of COVID-19
3.3.4 Scott's Emergency lighting and Power Generation Sales, Value, Price, Gross Margin 2016-2021
3.4 Hyundai Power Equipment Market Performance Analysis
3.4.1 Hyundai Power Equipment Basic Information
3.4.2 Product and Service Analysis
3.4.3 Strategies for Company to Deal with the Impact of COVID-19
3.4.4 Hyundai Power Equipment Sales, Value, Price, Gross Margin 2016-2021
3.5 Cummins Market Performance Analysis
3.5.1 Cummins Basic Information
3.5.2 Product and Service Analysis
3.5.3 Strategies for Company to Deal with the Impact of COVID-19
3.5.4 Cummins Sales, Value, Price, Gross Margin 2016-2021
3.6 Caterpillar Market Performance Analysis
3.6.1 Caterpillar Basic Information
3.6.2 Product and Service Analysis
3.6.3 Strategies for Company to Deal with the Impact of COVID-19
3.6.4 Caterpillar Sales, Value, Price, Gross Margin 2016-2021
3.7 Aggreko Market Performance Analysis
3.7.1 Aggreko Basic Information
3.7.2 Product and Service Analysis
3.7.3 Strategies for Company to Deal with the Impact of COVID-19
3.7.4 Aggreko Sales, Value, Price, Gross Margin 2016-2021
3.8 Generac Holdings Market Performance Analysis
3.8.1 Generac Holdings Basic Information
3.8.2 Product and Service Analysis
3.8.3 Strategies for Company to Deal with the Impact of COVID-19
3.8.4 Generac Holdings Sales, Value, Price, Gross Margin 2016-2021
3.9 Smarter Tools Market Performance Analysis
3.9.1 Smarter Tools Basic Information
3.9.2 Product and Service Analysis
3.9.3 Strategies for Company to Deal with the Impact of COVID-19
3.9.4 Smarter Tools Sales, Value, Price, Gross Margin 2016-2021
3.10 Honda Motors Market Performance Analysis
3.10.1 Honda Motors Basic Information
3.10.2 Product and Service Analysis
3.10.3 Strategies for Company to Deal with the Impact of COVID-19
3.10.4 Honda Motors Sales, Value, Price, Gross Margin 2016-2021
3.11 Pramac Market Performance Analysis
3.11.1 Pramac Basic Information
3.11.2 Product and Service Analysis
3.11.3 Strategies for Company to Deal with the Impact of COVID-19
3.11.4 Pramac Sales, Value, Price, Gross Margin 2016-2021
3.12 Winco Market Performance Analysis
3.12.1 Winco Basic Information
3.12.2 Product and Service Analysis
3.12.3 Strategies for Company to Deal with the Impact of COVID-19
3.12.4 Winco Sales, Value, Price, Gross Margin 2016-2021
3.13 Multiquip Market Performance Analysis
3.13.1 Multiquip Basic Information
3.13.2 Product and Service Analysis
3.13.3 Strategies for Company to Deal with the Impact of COVID-19
3.13.4 Multiquip Sales, Value, Price, Gross Margin 2016-2021
3.14 Mi-T-M Market Performance Analysis
3.14.1 Mi-T-M Basic Information
3.14.2 Product and Service Analysis
3.14.3 Strategies for Company to Deal with the Impact of COVID-19
3.14.4 Mi-T-M Sales, Value, Price, Gross Margin 2016-2021
3.15 Powerdyne International Market Performance Analysis
3.15.1 Powerdyne International Basic Information
3.15.2 Product and Service Analysis
3.15.3 Strategies for Company to Deal with the Impact of COVID-19
3.15.4 Powerdyne International Sales, Value, Price, Gross Margin 2016-2021
3.16 Champion Power Equipment Market Performance Analysis
3.16.1 Champion Power Equipment Basic Information
3.16.2 Product and Service Analysis
3.16.3 Strategies for Company to Deal with the Impact of COVID-19
3.16.4 Champion Power Equipment Sales, Value, Price, Gross Margin 2016-2021
3.17 Daewoo Generator Power Market Performance Analysis
3.17.1 Daewoo Generator Power Basic Information
3.17.2 Product and Service Analysis
3.17.3 Strategies for Company to Deal with the Impact of COVID-19
3.17.4 Daewoo Generator Power Sales, Value, Price, Gross Margin 2016-2021
3.18 Himoinsa Market Performance Analysis
3.18.1 Himoinsa Basic Information
3.18.2 Product and Service Analysis
3.18.3 Strategies for Company to Deal with the Impact of COVID-19
3.18.4 Himoinsa Sales, Value, Price, Gross Margin 2016-2021
3.19 Honeywell Market Performance Analysis
3.19.1 Honeywell Basic Information
3.19.2 Product and Service Analysis
3.19.3 Strategies for Company to Deal with the Impact of COVID-19
3.19.4 Honeywell Sales, Value, Price, Gross Margin 2016-2021
3.20 Kohler Market Performance Analysis
3.20.1 Kohler Basic Information
3.20.2 Product and Service Analysis
3.20.3 Strategies for Company to Deal with the Impact of COVID-19
3.20.4 Kohler Sales, Value, Price, Gross Margin 2016-2021
3.21 Briggs & Stratton Market Performance Analysis
3.21.1 Briggs & Stratton Basic Information
3.21.2 Product and Service Analysis
3.21.3 Strategies for Company to Deal with the Impact of COVID-19
3.21.4 Briggs & Stratton Sales, Value, Price, Gross Margin 2016-2021
3.22 Kohler Market Performance Analysis
3.22.1 Kohler Basic Information
3.22.2 Product and Service Analysis
3.22.3 Strategies for Company to Deal with the Impact of COVID-19
3.22.4 Kohler Sales, Value, Price, Gross Margin 2016-2021

4 Market Segment by Type, Historical Data and Market Forecasts
4.1 Global Portable Generator Production and Value by Type
4.1.1 Global Portable Generator Production by Type 2016-2021
4.1.2 Global Portable Generator Market Value by Type 2016-2021
4.2 Global Portable Generator Market Production, Value and Growth Rate by Type 2016-2021
4.2.1 Gasoline Market Production, Value and Growth Rate
4.2.2 Diesel Market Production, Value and Growth Rate
4.2.3 Natural Gas Market Production, Value and Growth Rate
4.2.4 Others Market Production, Value and Growth Rate
4.3 Global Portable Generator Production and Value Forecast by Type
4.3.1 Global Portable Generator Production Forecast by Type 2021-2026
4.3.2 Global Portable Generator Market Value Forecast by Type 2021-2026
4.4 Global Portable Generator Market Production, Value and Growth Rate by Type Forecast 2021-2026
4.4.1 Gasoline Market Production, Value and Growth Rate Forecast
4.4.2 Diesel Market Production, Value and Growth Rate Forecast
4.4.3 Natural Gas Market Production, Value and Growth Rate Forecast
4.4.4 Others Market Production, Value and Growth Rate Forecast

5 Market Segment by Application, Historical Data and Market Forecasts
5.1 Global Portable Generator Consumption and Value by Application
5.1.1 Global Portable Generator Consumption by Application 2016-2021
5.1.2 Global Portable Generator Market Value by Application 2016-2021
5.2 Global Portable Generator Market Consumption, Value and Growth Rate by Application 2016-2021
5.2.1 Domestic Market Consumption, Value and Growth Rate
5.2.2 Commercial Market Consumption, Value and Growth Rate
5.2.3 Industrial Market Consumption, Value and Growth Rate
5.3 Global Portable Generator Consumption and Value Forecast by Application
5.3.1 Global Portable Generator Consumption Forecast by Application 2021-2026
5.3.2 Global Portable Generator Market Value Forecast by Application 2021-2026
5.4 Global Portable Generator Market Consumption, Value and Growth Rate by Application Forecast 2021-2026
5.4.1 Domestic Market Consumption, Value and Growth Rate Forecast
5.4.2 Commercial Market Consumption, Value and Growth Rate Forecast
5.4.3 Industrial Market Consumption, Value and Growth Rate Forecast

6 Global Portable Generator by Region, Historical Data and Market Forecasts
6.1 Global Portable Generator Sales by Region 2016-2021
6.2 Global Portable Generator Market Value by Region 2016-2021
6.3 Global Portable Generator Market Sales, Value and Growth Rate by Region 2016-2021
6.3.1 North America
6.3.2 Europe
6.3.3 Asia Pacific
6.3.4 South America
6.3.5 Middle East and Africa
6.4 Global Portable Generator Sales Forecast by Region 2021-2026
6.5 Global Portable Generator Market Value Forecast by Region 2021-2026
6.6 Global Portable Generator Market Sales, Value and Growth Rate Forecast by Region 2021-2026
6.6.1 North America
6.6.2 Europe
6.6.3 Asia Pacific
6.6.4 South America
6.6.5 Middle East and Africa

7 United State Market Size Analysis 2016-2026
7.1 United State Portable Generator Value and Market Growth 2016-2021
7.2 United State Portable Generator Sales and Market Growth 2016-2021
7.3 United State Portable Generator Market Value Forecast 2021-2026

8 Canada Market Size Analysis 2016-2026
8.1 Canada Portable Generator Value and Market Growth 2016-2021
8.2 Canada Portable Generator Sales and Market Growth 2016-2021
8.3 Canada Portable Generator Market Value Forecast 2021-2026

9 Germany Market Size Analysis 2016-2026
9.1 Germany Portable Generator Value and Market Growth 2016-2021
9.2 Germany Portable Generator Sales and Market Growth 2016-2021
9.3 Germany Portable Generator Market Value Forecast 2021-2026

10 UK Market Size Analysis 2016-2026
10.1 UK Portable Generator Value and Market Growth 2016-2021
10.2 UK Portable Generator Sales and Market Growth 2016-2021
10.3 UK Portable Generator Market Value Forecast 2021-2026

11 France Market Size Analysis 2016-2026
11.1 France Portable Generator Value and Market Growth 2016-2021
11.2 France Portable Generator Sales and Market Growth 2016-2021
11.3 France Portable Generator Market Value Forecast 2021-2026

12 Italy Market Size Analysis 2016-2026
12.1 Italy Portable Generator Value and Market Growth 2016-2021
12.2 Italy Portable Generator Sales and Market Growth 2016-2021
12.3 Italy Portable Generator Market Value Forecast 2021-2026

13 Spain Market Size Analysis 2016-2026
13.1 Spain Portable Generator Value and Market Growth 2016-2021
13.2 Spain Portable Generator Sales and Market Growth 2016-2021
13.3 Spain Portable Generator Market Value Forecast 2021-2026

14 Russia Market Size Analysis 2016-2026
14.1 Russia Portable Generator Value and Market Growth 2016-2021
14.2 Russia Portable Generator Sales and Market Growth 2016-2021
14.3 Russia Portable Generator Market Value Forecast 2021-2026

15 China Market Size Analysis 2016-2026
15.1 China Portable Generator Value and Market Growth 2016-2021
15.2 China Portable Generator Sales and Market Growth 2016-2021
15.3 China Portable Generator Market Value Forecast 2021-2026

16 Japan Market Size Analysis 2016-2026
16.1 Japan Portable Generator Value and Market Growth 2016-2021
16.2 Japan Portable Generator Sales and Market Growth 2016-2021
16.3 Japan Portable Generator Market Value Forecast 2021-2026

17 South Korea Market Size Analysis 2016-2026
17.1 South Korea Portable Generator Value and Market Growth 2016-2021
17.2 South Korea Portable Generator Sales and Market Growth 2016-2021
17.3 South Korea Portable Generator Market Value Forecast 2021-2026

18 Australia Market Size Analysis 2016-2026
18.1 Australia Portable Generator Value and Market Growth 2016-2021
18.2 Australia Portable Generator Sales and Market Growth 2016-2021
18.3 Australia Portable Generator Market Value Forecast 2021-2026

19 Thailand Market Size Analysis 2016-2026
19.1 Thailand Portable Generator Value and Market Growth 2016-2021
19.2 Thailand Portable Generator Sales and Market Growth 2016-2021
19.3 Thailand Portable Generator Market Value Forecast 2021-2026

20 Brazil Market Size Analysis 2016-2026
20.1 Brazil Portable Generator Value and Market Growth 2016-2021
20.2 Brazil Portable Generator Sales and Market Growth 2016-2021
20.3 Brazil Portable Generator Market Value Forecast 2021-2026

21 Argentina Market Size Analysis 2016-2026
21.1 Argentina Portable Generator Value and Market Growth 2016-2021
21.2 Argentina Portable Generator Sales and Market Growth 2016-2021
21.3 Argentina Portable Generator Market Value Forecast 2021-2026

22 Chile Market Size Analysis 2016-2026
22.1 Chile Portable Generator Value and Market Growth 2016-2021
22.2 Chile Portable Generator Sales and Market Growth 2016-2021
22.3 Chile Portable Generator Market Value Forecast 2021-2026

23 South Africa Market Size Analysis 2016-2026
23.1 South Africa Portable Generator Value and Market Growth 2016-2021
23.2 South Africa Portable Generator Sales and Market Growth 2016-2021
23.3 South Africa Portable Generator Market Value Forecast 2021-2026

24 Egypt Market Size Analysis 2016-2026
24.1 Egypt Portable Generator Value and Market Growth 2016-2021
24.2 Egypt Portable Generator Sales and Market Growth 2016-2021
24.3 Egypt Portable Generator Market Value Forecast 2021-2026

25 UAE Market Size Analysis 2016-2026
25.1 UAE Portable Generator Value and Market Growth 2016-2021
25.2 UAE Portable Generator Sales and Market Growth 2016-2021
25.3 UAE Portable Generator Market Value Forecast 2021-2026

26 Saudi Arabia Market Size Analysis 2016-2026
26.1 Saudi Arabia Portable Generator Value and Market Growth 2016-2021
26.2 Saudi Arabia Portable Generator Sales and Market Growth 2016-2021
26.3 Saudi Arabia Portable Generator Market Value Forecast 2021-2026

27 Market Dynamic Analysis and Development Suggestions
27.1 Market Drivers
27.2 Market Development Constraints
27.3 PEST Analysis
27.3.1 Political Factors
27.3.2 Economic Factors
27.3.3 Social Factors
27.3.4 Technological Factors
27.4 Industry Trends Under COVID-19
27.4.1 Risk Assessment on COVID-19
27.4.2 Assessment of the Overall Impact of COVID-19 on the Industry
27.4.3 Pre COVID-19 and Post COVID-19 Market Scenario
27.5 Market Entry Strategy Analysis
27.5.1 Market Definition
27.5.2 Client
27.5.3 Distribution Model
27.5.4 Product Messaging and Positioning
27.5.5 Price
27.6 Advice on Entering the Market

Quality Assurance Process

  1. We Market Research’s Quality Assurance program strives to deliver superior value to our clients.

We Market Research senior executive is assigned to each consulting engagement and works closely with the project team to deliver as per the clients expectations.

Market Research Process




We Market Research monitors 3 important attributes during the QA process- Cost, Schedule & Quality. We believe them as a critical benchmark in achieving a project’s success.

To mitigate risks that can impact project success, we deploy the follow project delivery best practices:
  • Project kickoff meeting with client
  • Conduct frequent client communications
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  • Assign a senior SR executive as QA Executive
  • Conduct internal editorial & quality reviews of project deliverables
  • Certify project staff in SR methodologies & standards
  • Monitor client satisfaction
  • Monitor realized value post-project

Case Study- Automotive Sector

One of the key manufacturers of automotive had plans to invest in electric utility vehicles. The electric cars and associated markets being a of evolving nature, the automotive client approached Straits Research for a detailed insight on the market forecasts. The client specifically asked for competitive analysis, regulatory framework, regional prospects studied under the influence of drivers, challenges, opportunities, and pricing in terms of revenue and sales (million units).

Solution

The overall study was executed in three stages, intending to help the client meet its objective of precisely understanding the entire market before deciding on an investment. At first, secondary research was conducted considering political, economic, social, and technological parameters to get a gist of the various aspects of the market. This stage of the study concluded with the derivation of drivers, opportunities, and challenges. It also laid substantial emphasis on understanding and collecting data not only on a global scale but also on the regional and country levels. Data Extraction through Primary Research

The second stage involved primary research in which several market players and automotive parts suppliers were contacted to study their viewpoint concerning the development of their market and production capacity, clientele, and product line. This stage concluded in a brief understanding of the competitive ecosystem and also glanced through the strategies and pricing of the companies profiled.

Market Estimates and Forecast

In the final stage of the study, market forecasts for the electric utility were derived using multiple market engineering approaches. This data helped the client to get an overview of the market and accelerate the process of investment.

Case Study- ICT Sector

Business process outsourcing, being one of the lucrative markets from both supply- and demand- side, has appealed to various companies. One of the prominent corporations based out of Japan approached us with their requirements regarding the scope of the procurement outsourcing market for around 50 countries. Additionally, the client also sought key players operating in the market and their revenue breakdown in terms of region and application.


Business Solution

An exhaustive market study was conducted based on primary and secondary research that involved factors such as labor costs in various countries, skilled and technical labors, manufacturing scenario, and their respective contributions in the global GDP. A comparative study of the market was conducted from both supply- and demand side, with the supply-side comprising of notable companies, such as GEP, Accenture, and others, that provide these services. On the other hand, large manufacturing companies from them demand-side were considered that opt for these services.


Conclusion

The report aided the client in understanding the market trends, including country-level business scenarios, consumer behavior, and trends in 50 countries. The report also provided financial insights of crucial players and detailed market estimations and forecasts till 2028.


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