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Probiotics Food & Cosmetics Market By Product Type (Probiotics Food And Beverages, Dietary Supplements, Cosmetics), By Ingredients (Bacteria, Yeast), By Distribution Channel (Hypermarkets/ Supermarkets, Pharmacies/ Drugstores, Specialty Stores, Online) & Forecast 2024-2035

  • PUBLISHED ON
  • 24/03/2023
  • NO OF PAGES
  • 264
  • CATEGORY
  • Healthcare & Life Sciences
Market Overview:
The probiotics market has been growing steadily in recent years, with increasing demand for products that promote health and wellness. In particular, the probiotics food and cosmetics markets have been experiencing significant growth, driven by the increasing awareness of the potential health benefits of probiotics. The probiotics food market includes a wide range of products, including fermented foods such as yogurt, kefir, and sauerkraut, as well as probiotic supplements and functional foods. These products are consumed for their potential health benefits, which include improved digestion, immune system support, and overall gut health.

The probiotics cosmetics market includes a variety of products, including skincare, haircare, and personal care products. Probiotics are believed to have potential benefits for the skin, such as improving hydration, reducing inflammation, and strengthening the skin barrier. The global probiotics market is driven by various factors, including increasing consumer awareness of the potential health benefits of probiotics, rising demand for functional foods and supplements, and growing interest in natural and organic products. The market is also characterized by increasing innovation and product development, with companies investing in research and development to explore the potential benefits of probiotics and to develop new and innovative products.

North America and Europe are the largest markets for probiotics food and cosmetics, with Asia-Pacific and Latin America also experiencing significant growth. In particular, the probiotics market in Asia-Pacific is expected to experience strong growth in the coming years, driven by increasing awareness of the potential health benefits of probiotics and the growing demand for natural and organic products in the region. Overall, the probiotics food and cosmetics markets are expected to continue to grow in the coming years, driven by increasing demand for products that promote health and wellness, as well as growing interest in natural and organic products.

Covid-19 Impact:
The COVID-19 pandemic has had a mixed impact on the probiotics food and cosmetics markets. While there has been increased demand for products that promote health and wellness, the pandemic has also disrupted supply chains and led to changes in consumer behavior. On the positive side, there has been a growing awareness of the potential health benefits of probiotics, particularly in terms of immune system support. This has led to increased demand for probiotics food and supplements as consumers seek to boost their overall health and immunity during the pandemic.

However, the pandemic has also disrupted supply chains and led to shortages of some probiotics products. In addition, the economic impact of the pandemic has led to changes in consumer behavior, with some consumers cutting back on discretionary spending. In the cosmetics market, the pandemic has led to changes in consumer behavior as well. With many consumers spending more time at home, there has been increased demand for skincare and personal care products as consumers focus on self-care and relaxation. However, the economic impact of the pandemic has also led to changes in purchasing behavior, with some consumers opting for more affordable products.

Overall, the impact of the COVID-19 pandemic on the probiotics food and cosmetics markets has been mixed. While there has been increased demand for products that promote health and wellness, the pandemic has also led to disruptions in supply chains and changes in consumer behavior that have impacted sales. However, the long-term outlook for the probiotics market remains positive, with increasing awareness of the potential health benefits of probiotics driving demand for these products.

Market Dynamics:
Drivers:
The probiotics food and cosmetics markets are driven by several factors, including:
• Increasing consumer awareness of the potential health benefits of probiotics: As consumers become more educated about the potential health benefits of probiotics, demand for probiotics food and cosmetics products is increasing. Probiotics are believed to improve digestion, boost immune system function, and support overall gut health.
• Growing interest in natural and organic products: Consumers are increasingly interested in natural and organic products, including probiotics food and cosmetics, as they seek products that are healthier and more sustainable.
• Rising demand for functional foods and supplements: With the increasing focus on health and wellness, there has been growing demand for functional foods and supplements, including those containing probiotics.
• Increasing research and development: Companies are investing in research and development to explore the potential benefits of probiotics and to develop new and innovative products. This is driving innovation and growth in the probiotics market.
• Growing availability and accessibility of probiotics products: Probiotics food and cosmetics products are becoming more widely available and accessible to consumers, with a range of options now available in grocery stores, pharmacies, and online retailers.
• Increased focus on personal care: Consumers are increasingly focused on self-care and personal care, leading to increased demand for probiotics cosmetics products that promote skin health and overall well-being.
Overall, these drivers are contributing to the growth of the probiotics food and cosmetics markets, with increasing demand and innovation expected in the coming years.

Restraints:
There are also some restraints that could impact the growth of the probiotics market. One of the main challenges is the lack of regulation in the industry. As probiotics are considered dietary supplements rather than drugs, they are not subject to the same rigorous testing and safety standards as pharmaceutical products. This can make it difficult for consumers to know which products are safe and effective. Another challenge is the complexity of the gut microbiome, which means that not all strains of probiotics will work for everyone. This can make it difficult for manufacturers to develop products that are effective for a wide range of consumers.

Overall, the probiotics market is expected to continue to grow in the coming years, driven by increasing consumer demand for natural and healthy products. However, manufacturers will need to address the challenges facing the industry, such as the lack of regulation and the complexity of the gut microbiome, in order to ensure continued growth.
Base Year: 2023
Historic Year: 2016-2022
Forecast: 2024-2035

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Case Study- Automotive Sector

One of the key manufacturers of automotive had plans to invest in electric utility vehicles. The electric cars and associated markets being a of evolving nature, the automotive client approached Straits Research for a detailed insight on the market forecasts. The client specifically asked for competitive analysis, regulatory framework, regional prospects studied under the influence of drivers, challenges, opportunities, and pricing in terms of revenue and sales (million units).

Solution

The overall study was executed in three stages, intending to help the client meet its objective of precisely understanding the entire market before deciding on an investment. At first, secondary research was conducted considering political, economic, social, and technological parameters to get a gist of the various aspects of the market. This stage of the study concluded with the derivation of drivers, opportunities, and challenges. It also laid substantial emphasis on understanding and collecting data not only on a global scale but also on the regional and country levels. Data Extraction through Primary Research

The second stage involved primary research in which several market players and automotive parts suppliers were contacted to study their viewpoint concerning the development of their market and production capacity, clientele, and product line. This stage concluded in a brief understanding of the competitive ecosystem and also glanced through the strategies and pricing of the companies profiled.

Market Estimates and Forecast

In the final stage of the study, market forecasts for the electric utility were derived using multiple market engineering approaches. This data helped the client to get an overview of the market and accelerate the process of investment.

Case Study- ICT Sector

Business process outsourcing, being one of the lucrative markets from both supply- and demand- side, has appealed to various companies. One of the prominent corporations based out of Japan approached us with their requirements regarding the scope of the procurement outsourcing market for around 50 countries. Additionally, the client also sought key players operating in the market and their revenue breakdown in terms of region and application.


Business Solution

An exhaustive market study was conducted based on primary and secondary research that involved factors such as labor costs in various countries, skilled and technical labors, manufacturing scenario, and their respective contributions in the global GDP. A comparative study of the market was conducted from both supply- and demand side, with the supply-side comprising of notable companies, such as GEP, Accenture, and others, that provide these services. On the other hand, large manufacturing companies from them demand-side were considered that opt for these services.


Conclusion

The report aided the client in understanding the market trends, including country-level business scenarios, consumer behavior, and trends in 50 countries. The report also provided financial insights of crucial players and detailed market estimations and forecasts till 2028.


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