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Global Public Relations (PR) Tools Market Size, Industry Analysis By Segmentations, Top Key Players, Trends, Future Development & Forecast 2024-2035

  • PUBLISHED ON
  • 2/24/2023
  • NO OF PAGES
  • 240
  • CATEGORY
  • Banking & Finance
Public Relations (PR) Tools market report presents a global overview of market shares, size, statistics, trends, demand, revenue and growth opportunities by key players, regions and countries. This report offers a complete market overview during the past, present, and the forecast period till 2032 which helps to identify future opportunities, risk factors, growing areas. Report also highlight on recent developments, technological innovations, market affecting factors, demographics analysis, demand and supply chain which gives brief strategy of market growth during the forecast period. It also gives in-depth insights on SWOT and PESTLE analysis based on industry segmentations and regional developments.

Market Overview:
The report provides a basic overview of the industry including definitions, classifications, and industry chain structure. The Public Relations (PR) Tools market analysis is provided for the international markets including development trends, competitive landscape analysis, and key regions development status. Development policies and plans are discussed as well as manufacturing processes and cost structures are also analyzed. This report also states import/export consumption, supply and demand, price, revenue and gross margins.

Report Scope:
The primary and secondary research is done in order to access up-to-date government regulations, market information and industry data. Data were collected from the Public Relations (PR) Tools manufacturers, distributors, end users, industry associations, governments’ industry bureaus, industry publications, industry experts, third party database, and our in-house databases. The report combines extensive quantitative analysis and exhaustive qualitative analysis, ranges from a macro overview of the total market size, industry chain, and market dynamics to micro details of segment by type, application and region and as a result provides a holistic view of as well as a deep insight into the Public Relations (PR) Tools market covering all its essential aspects.

Global Public Relations (PR) Tools Market: Segmentations



Global Public Relations (PR) Tools Market: Major Players
Google
Instinctif
TRACCS
Salesforce
Golin MENA
CARMA
PRCA MENA
African Press Organization
RPR
Publicis Groupe
Outbrain
AP Group
Virtue PR & Marketing Communications
Business Wire

Global Public Relations (PR) Tools Market: By Types
Publishing Tools
Social Media Monitoring & Management
Content Creation and Distribution
Data Aggregation, Monitoring and Analysis
Relationship Management

Global Public Relations (PR) Tools Market: By Applications
BFSI
Consumer Goods and Retail
Government and Public Sector
IT & Telecom & Healthcare
Media & Entertainment



Global Public Relations (PR) Tools Market: Regional Analysis
The countries covered in the regional analysis of the Global Public Relations (PR) Tools market report are U.S., Canada, and Mexico in North America, Germany, France, U.K., Russia, Italy, Spain, Turkey, Netherlands, Switzerland, Belgium, and Rest of Europe in Europe, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, China, Japan, India, South Korea, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), and Argentina, Brazil, and Rest of South America as part of South America.

Key Benefits:
• The analysis provides an overview of the factors driving and limiting the growth of the market including trends, structure and others.
• Market estimation for type and geographic segments is derived from the current market scenario and expected market trends.
• Porter’s Five Force Model and SWOT analysis are used to study the global Public Relations (PR) Tools market and would help stakeholders make strategic decisions.
• The analysis assists in understanding the strategies adopted by the companies for the growth of this market.
• In-depth analysis of the types of Public Relations (PR) Tools would help in identifying future applications in this market.

Reasons to Purchase this Report:
• Qualitative and quantitative analysis of the market based on segmentation involving both economic as well as non-economic factors
• Provision of market value (USD Billion) data for each segment and sub-segment
• Indicates the region and segment that is expected to witness the fastest growth as well as to dominate the market
• Analysis by geography highlighting the consumption of the product/service in the region as well as indicating the factors that are affecting the market within each region
• Competitive landscape which incorporates the market ranking of the major players, along with new service/product launches, partnerships, business expansions, and acquisitions in the past five years of companies profiled
• Extensive company profiles comprising of company overview, company insights, product benchmarking, and SWOT analysis for the major market players
• The current as well as the future market outlook of the industry with respect to recent developments which involve growth opportunities and drivers as well as challenges and restraints of both emerging as well as developed regions
• Includes in-depth analysis of the market of various perspectives through Porter’s five forces analysis
• Provides insight into the market through Value Chain
• Market dynamics scenario, along with growth opportunities of the market in the years to come
• 6-month post-sales analyst support

Objectives of the Study:
• To provide with an exhaustive analysis on the Public Relations (PR) Tools Market by Product, By Application, By End User and by Region.
• To cater comprehensive information on factors impacting market growth (drivers, restraints, opportunities, and industry-specific restraints)
• To evaluate and forecast micro-markets and the overall market
• To predict the market size, in key regions— North America, Europe, Asia Pacific, Latin America and Middle East and Africa.
• To record and evaluate competitive landscape mapping- product launches, technological advancements, mergers and expansions
Base Year: 2023
Historic Year: 2016-2022
Forecast: 2024-2035


1 Public Relations (PR) Tools Introduction and Market Overview
1.1 Objectives of the Study
1.2 Overview of Public Relations (PR) Tools
1.3 Public Relations (PR) Tools Market Scope and Market Size Estimation
1.3.1 Market Concentration Ratio and Market Maturity Analysis
1.3.2 Global Public Relations (PR) Tools Revenue and Growth Rate from 2016-2026
1.4 Market Segmentation
1.4.1 Types of Public Relations (PR) Tools
1.4.2 Applications of Public Relations (PR) Tools
1.4.3 Research Regions
1.5 Market Dynamics
1.5.1 Public Relations (PR) Tools Industry Trends
1.5.2 Public Relations (PR) Tools Drivers
1.5.3 Public Relations (PR) Tools Market Challenges
1.5.4 Public Relations (PR) Tools Market Restraints
1.6 Industry News and Policies by Regions
1.6.1 Industry News
1.6.2 Industry Policies
1.7 Mergers & Acquisitions, Expansion Plans
1.8 Public Relations (PR) Tools Industry Development Trends under COVID-19 Outbreak
1.8.1 Global COVID-19 Status Overview
1.8.2 Influence of COVID-19 Outbreak on Public Relations (PR) Tools Industry Development

2 Industry Chain Analysis
2.1 Upstream Raw Material Supply and Demand Analysis
2.1.1 Global Public Relations (PR) Tools Major Upstream Raw Material and Suppliers
2.1.2 Raw Material Source Analysis
2.2 Major Players of Public Relations (PR) Tools
2.2.1 Major Players Manufacturing Base of Public Relations (PR) Tools in 2020
2.2.2 Major Players Market Distribution in 2020
2.3 Public Relations (PR) Tools Manufacturing Cost Structure Analysis
2.3.1 Production Process Analysis
2.3.2 Manufacturing Cost Structure of Public Relations (PR) Tools
2.3.3 Labor Cost of Public Relations (PR) Tools
2.4 Market Channel Analysis of Public Relations (PR) Tools
2.5 Major Down Stream Customers by Application

3 Global Public Relations (PR) Tools Market, by Type
3.1 Global Public Relations (PR) Tools Revenue and Market Share by Type (2016-2021)
3.2 Global Public Relations (PR) Tools Production and Market Share by Type (2016-2021)
3.3 Global Public Relations (PR) Tools Revenue and Growth Rate by Type (2016-2021)
3.3.1 Global Public Relations (PR) Tools Revenue and Growth Rate of Publishing Tools
3.3.2 Global Public Relations (PR) Tools Revenue and Growth Rate of Social Media Monitoring & Management
3.3.3 Global Public Relations (PR) Tools Revenue and Growth Rate of Content Creation and Distribution
3.3.4 Global Public Relations (PR) Tools Revenue and Growth Rate of Data Aggregation, Monitoring and Analysis
3.3.5 Global Public Relations (PR) Tools Revenue and Growth Rate of Relationship Management
3.4 Global Public Relations (PR) Tools Price Analysis by Type (2016-2021)
3.4.1 Explanation of Different Type Product Price Trends

4 Public Relations (PR) Tools Market, by Application
4.1 Downstream Market Overview
4.2 Global Public Relations (PR) Tools Consumption and Market Share by Application (2016-2021)
4.3 Global Public Relations (PR) Tools Consumption and Growth Rate by Application (2016-2021)
4.3.1 Global Public Relations (PR) Tools Consumption and Growth Rate of BFSI (2016-2021)
4.3.2 Global Public Relations (PR) Tools Consumption and Growth Rate of Consumer Goods and Retail (2016-2021)
4.3.3 Global Public Relations (PR) Tools Consumption and Growth Rate of Government and Public Sector (2016-2021)
4.3.4 Global Public Relations (PR) Tools Consumption and Growth Rate of IT & Telecom & Healthcare (2016-2021)
4.3.5 Global Public Relations (PR) Tools Consumption and Growth Rate of Media & Entertainment (2016-2021)

5 Global Public Relations (PR) Tools Consumption, Revenue ($) by Region (2016-2021)
5.1 Global Public Relations (PR) Tools Revenue and Market Share by Region (2016-2021)
5.2 Global Public Relations (PR) Tools Consumption and Market Share by Region (2016-2021)
5.3 Global Public Relations (PR) Tools Consumption, Revenue, Price and Gross Margin (2016-2021)
5.4 North America Public Relations (PR) Tools Consumption, Revenue, Price and Gross Margin (2016-2021)
5.4.1 North America Public Relations (PR) Tools Market Under COVID-19
5.4.2 North America Public Relations (PR) Tools SWOT Analysis
5.5 Europe Public Relations (PR) Tools Consumption, Revenue, Price and Gross Margin (2016-2021)
5.5.1 Europe Public Relations (PR) Tools Market Under COVID-19
5.5.2 Europe Public Relations (PR) Tools SWOT Analysis
5.6 China Public Relations (PR) Tools Consumption, Revenue, Price and Gross Margin (2016-2021)
5.6.1 China Public Relations (PR) Tools Market Under COVID-19
5.6.2 China Public Relations (PR) Tools SWOT Analysis
5.7 Japan Public Relations (PR) Tools Consumption, Revenue, Price and Gross Margin (2016-2021)
5.7.1 Japan Public Relations (PR) Tools Market Under COVID-19
5.7.2 Japan Public Relations (PR) Tools SWOT Analysis
5.8 Middle East and Africa Public Relations (PR) Tools Consumption, Revenue, Price and Gross Margin (2016-2021)
5.8.1 Middle East and Africa Public Relations (PR) Tools Market Under COVID-19
5.8.2 Middle East and Africa Public Relations (PR) Tools SWOT Analysis
5.9 India Public Relations (PR) Tools Consumption, Revenue, Price and Gross Margin (2016-2021)
5.9.1 India Public Relations (PR) Tools Market Under COVID-19
5.9.2 India Public Relations (PR) Tools SWOT Analysis
5.10 South America Public Relations (PR) Tools Consumption, Revenue, Price and Gross Margin (2016-2021)
5.10.1 South America Public Relations (PR) Tools Market Under COVID-19
5.10.2 South America Public Relations (PR) Tools SWOT Analysis
5.11 South Korea Public Relations (PR) Tools Consumption, Revenue, Price and Gross Margin (2016-2021)
5.11.1 South Korea Public Relations (PR) Tools Market Under COVID-19
5.11.2 South Korea Public Relations (PR) Tools SWOT Analysis
5.12 Southeast Asia Public Relations (PR) Tools Consumption, Revenue, Price and Gross Margin (2016-2021)
5.12.1 Southeast Asia Public Relations (PR) Tools Market Under COVID-19
5.12.2 Southeast Asia Public Relations (PR) Tools SWOT Analysis

6 Global Public Relations (PR) Tools Production by Top Regions (2016-2021)
6.1 Global Public Relations (PR) Tools Production by Top Regions (2016-2021)
6.2 North America Public Relations (PR) Tools Production and Growth Rate
6.3 Europe Public Relations (PR) Tools Production and Growth Rate
6.4 China Public Relations (PR) Tools Production and Growth Rate
6.5 Japan Public Relations (PR) Tools Production and Growth Rate
6.6 India Public Relations (PR) Tools Production and Growth Rate

7 Global Public Relations (PR) Tools Consumption by Regions (2016-2021)
7.1 Global Public Relations (PR) Tools Consumption by Regions (2016-2021)
7.2 North America Public Relations (PR) Tools Consumption and Growth Rate
7.3 Europe Public Relations (PR) Tools Consumption and Growth Rate
7.4 China Public Relations (PR) Tools Consumption and Growth Rate
7.5 Japan Public Relations (PR) Tools Consumption and Growth Rate
7.6 Middle East & Africa Public Relations (PR) Tools Consumption and Growth Rate
7.7 India Public Relations (PR) Tools Consumption and Growth Rate
7.8 South America Public Relations (PR) Tools Consumption and Growth Rate
7.9 South Korea Public Relations (PR) Tools Consumption and Growth Rate
7.10 Southeast Asia Public Relations (PR) Tools Consumption and Growth Rate

8 Competitive Landscape
8.1 Competitive Profile
8.2 Google Market Performance Analysis
8.2.1 Company Profiles
8.2.2 Public Relations (PR) Tools Product Profiles, Application and Specification
8.2.3 Google Sales, Revenue, Price, Gross Margin 2016-2021
8.2.4 Company Recent Development
8.2.5 Strategies for Company to Deal with the Impact of COVID-19
8.3 Instinctif Market Performance Analysis
8.3.1 Company Profiles
8.3.2 Public Relations (PR) Tools Product Profiles, Application and Specification
8.3.3 Instinctif Sales, Revenue, Price, Gross Margin 2016-2021
8.3.4 Company Recent Development
8.3.5 Strategies for Company to Deal with the Impact of COVID-19
8.4 TRACCS Market Performance Analysis
8.4.1 Company Profiles
8.4.2 Public Relations (PR) Tools Product Profiles, Application and Specification
8.4.3 TRACCS Sales, Revenue, Price, Gross Margin 2016-2021
8.4.4 Company Recent Development
8.4.5 Strategies for Company to Deal with the Impact of COVID-19
8.5 Salesforce Market Performance Analysis
8.5.1 Company Profiles
8.5.2 Public Relations (PR) Tools Product Profiles, Application and Specification
8.5.3 Salesforce Sales, Revenue, Price, Gross Margin 2016-2021
8.5.4 Company Recent Development
8.5.5 Strategies for Company to Deal with the Impact of COVID-19
8.6 Golin MENA Market Performance Analysis
8.6.1 Company Profiles
8.6.2 Public Relations (PR) Tools Product Profiles, Application and Specification
8.6.3 Golin MENA Sales, Revenue, Price, Gross Margin 2016-2021
8.6.4 Company Recent Development
8.6.5 Strategies for Company to Deal with the Impact of COVID-19
8.7 CARMA Market Performance Analysis
8.7.1 Company Profiles
8.7.2 Public Relations (PR) Tools Product Profiles, Application and Specification
8.7.3 CARMA Sales, Revenue, Price, Gross Margin 2016-2021
8.7.4 Company Recent Development
8.7.5 Strategies for Company to Deal with the Impact of COVID-19
8.8 PRCA MENA Market Performance Analysis
8.8.1 Company Profiles
8.8.2 Public Relations (PR) Tools Product Profiles, Application and Specification
8.8.3 PRCA MENA Sales, Revenue, Price, Gross Margin 2016-2021
8.8.4 Company Recent Development
8.8.5 Strategies for Company to Deal with the Impact of COVID-19
8.9 African Press Organization Market Performance Analysis
8.9.1 Company Profiles
8.9.2 Public Relations (PR) Tools Product Profiles, Application and Specification
8.9.3 African Press Organization Sales, Revenue, Price, Gross Margin 2016-2021
8.9.4 Company Recent Development
8.9.5 Strategies for Company to Deal with the Impact of COVID-19
8.10 RPR Market Performance Analysis
8.10.1 Company Profiles
8.10.2 Public Relations (PR) Tools Product Profiles, Application and Specification
8.10.3 RPR Sales, Revenue, Price, Gross Margin 2016-2021
8.10.4 Company Recent Development
8.10.5 Strategies for Company to Deal with the Impact of COVID-19
8.11 Publicis Groupe Market Performance Analysis
8.11.1 Company Profiles
8.11.2 Public Relations (PR) Tools Product Profiles, Application and Specification
8.11.3 Publicis Groupe Sales, Revenue, Price, Gross Margin 2016-2021
8.11.4 Company Recent Development
8.11.5 Strategies for Company to Deal with the Impact of COVID-19
8.12 Outbrain Market Performance Analysis
8.12.1 Company Profiles
8.12.2 Public Relations (PR) Tools Product Profiles, Application and Specification
8.12.3 Outbrain Sales, Revenue, Price, Gross Margin 2016-2021
8.12.4 Company Recent Development
8.12.5 Strategies for Company to Deal with the Impact of COVID-19
8.13 AP Group Market Performance Analysis
8.13.1 Company Profiles
8.13.2 Public Relations (PR) Tools Product Profiles, Application and Specification
8.13.3 AP Group Sales, Revenue, Price, Gross Margin 2016-2021
8.13.4 Company Recent Development
8.13.5 Strategies for Company to Deal with the Impact of COVID-19
8.14 Virtue PR & Marketing Communications Market Performance Analysis
8.14.1 Company Profiles
8.14.2 Public Relations (PR) Tools Product Profiles, Application and Specification
8.14.3 Virtue PR & Marketing Communications Sales, Revenue, Price, Gross Margin 2016-2021
8.14.4 Company Recent Development
8.14.5 Strategies for Company to Deal with the Impact of COVID-19
8.15 Business Wire Market Performance Analysis
8.15.1 Company Profiles
8.15.2 Public Relations (PR) Tools Product Profiles, Application and Specification
8.15.3 Business Wire Sales, Revenue, Price, Gross Margin 2016-2021
8.15.4 Company Recent Development
8.15.5 Strategies for Company to Deal with the Impact of COVID-19

9 Global Public Relations (PR) Tools Market Analysis and Forecast by Type and Application
9.1 Global Public Relations (PR) Tools Market Revenue & Volume Forecast, by Type (2021-2026)
9.1.1 Publishing Tools Market Revenue and Volume Forecast (2021-2026)
9.1.2 Social Media Monitoring & Management Market Revenue and Volume Forecast (2021-2026)
9.1.3 Content Creation and Distribution Market Revenue and Volume Forecast (2021-2026)
9.1.4 Data Aggregation, Monitoring and Analysis Market Revenue and Volume Forecast (2021-2026)
9.1.5 Relationship Management Market Revenue and Volume Forecast (2021-2026)
9.2 Global Public Relations (PR) Tools Market Revenue & Volume Forecast, by Application (2021-2026)
9.2.1 BFSI Market Revenue and Volume Forecast (2021-2026)
9.2.2 Consumer Goods and Retail Market Revenue and Volume Forecast (2021-2026)
9.2.3 Government and Public Sector Market Revenue and Volume Forecast (2021-2026)
9.2.4 IT & Telecom & Healthcare Market Revenue and Volume Forecast (2021-2026)
9.2.5 Media & Entertainment Market Revenue and Volume Forecast (2021-2026)

10 Public Relations (PR) Tools Market Supply and Demand Forecast by Region
10.1 North America Market Supply and Demand Forecast (2021-2026)
10.2 Europe Market Supply and Demand Forecast (2021-2026)
10.3 China Market Supply and Demand Forecast (2021-2026)
10.4 Japan Market Supply and Demand Forecast (2021-2026)
10.5 Middle East and Africa Market Supply and Demand Forecast (2021-2026)
10.6 India Market Supply and Demand Forecast (2021-2026)
10.7 South America Market Supply and Demand Forecast (2021-2026)
10.8 South Korea Market Supply and Demand Forecast (2021-2026)
10.9 Southeast Asia Market Supply and Demand Forecast (2021-2026)
10.10 Explanation of Market Size Trends by Region
10.11 Public Relations (PR) Tools Market Trends Analysis

11 New Project Feasibility Analysis
11.1 Industry Barriers and New Entrants SWOT Analysis
11.2 Analysis and Suggestions on New Project Investment

12 Expert Interview Record
13 Research Finding and Conclusion
14 Appendix
14.1 Methodology
14.2 Research Data Source

Quality Assurance Process

  1. We Market Research’s Quality Assurance program strives to deliver superior value to our clients.

We Market Research senior executive is assigned to each consulting engagement and works closely with the project team to deliver as per the clients expectations.

Market Research Process




We Market Research monitors 3 important attributes during the QA process- Cost, Schedule & Quality. We believe them as a critical benchmark in achieving a project’s success.

To mitigate risks that can impact project success, we deploy the follow project delivery best practices:
  • Project kickoff meeting with client
  • Conduct frequent client communications
  • Form project steering committee
  • Assign a senior SR executive as QA Executive
  • Conduct internal editorial & quality reviews of project deliverables
  • Certify project staff in SR methodologies & standards
  • Monitor client satisfaction
  • Monitor realized value post-project

Case Study- Automotive Sector

One of the key manufacturers of automotive had plans to invest in electric utility vehicles. The electric cars and associated markets being a of evolving nature, the automotive client approached Straits Research for a detailed insight on the market forecasts. The client specifically asked for competitive analysis, regulatory framework, regional prospects studied under the influence of drivers, challenges, opportunities, and pricing in terms of revenue and sales (million units).

Solution

The overall study was executed in three stages, intending to help the client meet its objective of precisely understanding the entire market before deciding on an investment. At first, secondary research was conducted considering political, economic, social, and technological parameters to get a gist of the various aspects of the market. This stage of the study concluded with the derivation of drivers, opportunities, and challenges. It also laid substantial emphasis on understanding and collecting data not only on a global scale but also on the regional and country levels. Data Extraction through Primary Research

The second stage involved primary research in which several market players and automotive parts suppliers were contacted to study their viewpoint concerning the development of their market and production capacity, clientele, and product line. This stage concluded in a brief understanding of the competitive ecosystem and also glanced through the strategies and pricing of the companies profiled.

Market Estimates and Forecast

In the final stage of the study, market forecasts for the electric utility were derived using multiple market engineering approaches. This data helped the client to get an overview of the market and accelerate the process of investment.

Case Study- ICT Sector

Business process outsourcing, being one of the lucrative markets from both supply- and demand- side, has appealed to various companies. One of the prominent corporations based out of Japan approached us with their requirements regarding the scope of the procurement outsourcing market for around 50 countries. Additionally, the client also sought key players operating in the market and their revenue breakdown in terms of region and application.


Business Solution

An exhaustive market study was conducted based on primary and secondary research that involved factors such as labor costs in various countries, skilled and technical labors, manufacturing scenario, and their respective contributions in the global GDP. A comparative study of the market was conducted from both supply- and demand side, with the supply-side comprising of notable companies, such as GEP, Accenture, and others, that provide these services. On the other hand, large manufacturing companies from them demand-side were considered that opt for these services.


Conclusion

The report aided the client in understanding the market trends, including country-level business scenarios, consumer behavior, and trends in 50 countries. The report also provided financial insights of crucial players and detailed market estimations and forecasts till 2028.

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