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Global Mobile Engagement Market Size, Industry Analysis By Segmentations, Top Key Players, Trends, Future Development & Forecast 2024-2035

  • PUBLISHED ON
  • 9/1/2022
  • NO OF PAGES
  • 264
  • CATEGORY
  • Electronics & Communication
The Mobile Engagement market report is a perfect foundation for people looking out for a comprehensive study and analysis of the Mobile Engagement market. On the basis of historic growth analysis and current scenario of Mobile Engagement market place, the report intends to offer actionable insights on global market growth projections. Authenticated data presented in report is based on findings of extensive primary and secondary research. Insights drawn from data serve as excellent tools that facilitate deeper understanding of multiple aspects of global Mobile Engagement market. This further helps user with their developmental strategy.

This report examines all the key factors influencing growth of global Mobile Engagement market, including demand-supply scenario, pricing structure, profit margins, production and value chain analysis. Regional assessment of global Mobile Engagement market unlocks a plethora of untapped opportunities in regional and domestic market places. Detailed company profiling enables users to evaluate company shares analysis, emerging product lines, scope of NPD in new markets, pricing strategies, innovation possibilities and much more.

Global Mobile Engagement Market: Major Players
Salesforce
Tapjoy
Vibes Media
Webtrekk
Marketo
Localytics
IBM
Smartfocus
Oracle
Followanalytics
Selligent
Adobe
Appboy
Accengage
Urban Airship
Leanplum
Swrve

Global Mobile Engagement Market: Types
SMS & MMS
Push Notification
In-App Messaging
E-mail
App/Web Content
Others

Global Mobile Engagement Market: Applications
Financial Services
Retail
Travel & Hospitality
Telecom & IT
Others

Global Mobile Engagement Market: Regional Analysis
All the regional segmentation has been studied based on recent and future trends, and the market is forecasted throughout the prediction period. The countries covered in the regional analysis of the Global Mobile Engagement market report are U.S., Canada, and Mexico in North America, Germany, France, U.K., Russia, Italy, Spain, Turkey, Netherlands, Switzerland, Belgium, and Rest of Europe in Europe, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, China, Japan, India, South Korea, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), and Argentina, Brazil, and Rest of South America as part of South America.


Key Points:
Define, describe and forecast Mobile Engagement product market by type, application, end user and region.
Provide enterprise external environment analysis and PEST analysis.
Provide strategies for company to deal with the impact of COVID-19.
Provide market dynamic analysis, including market driving factors, market development constraints.
Provide market entry strategy analysis for new players or players who are ready to enter the market, including market segment definition, client analysis, distribution model, product messaging and positioning, and price strategy analysis.
Keep up with international market trends and provide analysis of the impact of the COVID-19 epidemic on major regions of the world.
Analyze the market opportunities of stakeholders and provide market leaders with details of the competitive landscape.

Years considered for this report:
Historical Years: 2016-2021
Base Year: 2021
Estimated Year: 2022
Forecast Period: 2022-2030
Base Year: 2023
Historic Year: 2016-2022
Forecast: 2024-2035


1 Mobile Engagement Market Definition and Overview
1.1 Objectives of the Study
1.2 Overview of Mobile Engagement
1.3 Mobile Engagement Market Scope and Market Size Estimation
1.4 Market Segmentation
1.4.1 Types of Mobile Engagement
1.4.2 Applications of Mobile Engagement
1.5 Market Exchange Rate

2 Research Method and Logic
2.1 Methodology
2.2 Research Data Source

3 Market Competition Analysis
3.1 Salesforce Market Performance Analysis
3.1.1 Salesforce Basic Information
3.1.2 Product and Service Analysis
3.1.3 Strategies for Company to Deal with the Impact of COVID-19
3.1.4 Salesforce Sales, Value, Price, Gross Margin 2016-2021
3.2 Tapjoy Market Performance Analysis
3.2.1 Tapjoy Basic Information
3.2.2 Product and Service Analysis
3.2.3 Strategies for Company to Deal with the Impact of COVID-19
3.2.4 Tapjoy Sales, Value, Price, Gross Margin 2016-2021
3.3 Vibes Media Market Performance Analysis
3.3.1 Vibes Media Basic Information
3.3.2 Product and Service Analysis
3.3.3 Strategies for Company to Deal with the Impact of COVID-19
3.3.4 Vibes Media Sales, Value, Price, Gross Margin 2016-2021
3.4 Webtrekk Market Performance Analysis
3.4.1 Webtrekk Basic Information
3.4.2 Product and Service Analysis
3.4.3 Strategies for Company to Deal with the Impact of COVID-19
3.4.4 Webtrekk Sales, Value, Price, Gross Margin 2016-2021
3.5 Marketo Market Performance Analysis
3.5.1 Marketo Basic Information
3.5.2 Product and Service Analysis
3.5.3 Strategies for Company to Deal with the Impact of COVID-19
3.5.4 Marketo Sales, Value, Price, Gross Margin 2016-2021
3.6 Localytics Market Performance Analysis
3.6.1 Localytics Basic Information
3.6.2 Product and Service Analysis
3.6.3 Strategies for Company to Deal with the Impact of COVID-19
3.6.4 Localytics Sales, Value, Price, Gross Margin 2016-2021
3.7 IBM Market Performance Analysis
3.7.1 IBM Basic Information
3.7.2 Product and Service Analysis
3.7.3 Strategies for Company to Deal with the Impact of COVID-19
3.7.4 IBM Sales, Value, Price, Gross Margin 2016-2021
3.8 Smartfocus Market Performance Analysis
3.8.1 Smartfocus Basic Information
3.8.2 Product and Service Analysis
3.8.3 Strategies for Company to Deal with the Impact of COVID-19
3.8.4 Smartfocus Sales, Value, Price, Gross Margin 2016-2021
3.9 Oracle Market Performance Analysis
3.9.1 Oracle Basic Information
3.9.2 Product and Service Analysis
3.9.3 Strategies for Company to Deal with the Impact of COVID-19
3.9.4 Oracle Sales, Value, Price, Gross Margin 2016-2021
3.10 Followanalytics Market Performance Analysis
3.10.1 Followanalytics Basic Information
3.10.2 Product and Service Analysis
3.10.3 Strategies for Company to Deal with the Impact of COVID-19
3.10.4 Followanalytics Sales, Value, Price, Gross Margin 2016-2021
3.11 Selligent Market Performance Analysis
3.11.1 Selligent Basic Information
3.11.2 Product and Service Analysis
3.11.3 Strategies for Company to Deal with the Impact of COVID-19
3.11.4 Selligent Sales, Value, Price, Gross Margin 2016-2021
3.12 Adobe Market Performance Analysis
3.12.1 Adobe Basic Information
3.12.2 Product and Service Analysis
3.12.3 Strategies for Company to Deal with the Impact of COVID-19
3.12.4 Adobe Sales, Value, Price, Gross Margin 2016-2021
3.13 Appboy Market Performance Analysis
3.13.1 Appboy Basic Information
3.13.2 Product and Service Analysis
3.13.3 Strategies for Company to Deal with the Impact of COVID-19
3.13.4 Appboy Sales, Value, Price, Gross Margin 2016-2021
3.14 Accengage Market Performance Analysis
3.14.1 Accengage Basic Information
3.14.2 Product and Service Analysis
3.14.3 Strategies for Company to Deal with the Impact of COVID-19
3.14.4 Accengage Sales, Value, Price, Gross Margin 2016-2021
3.15 Urban Airship Market Performance Analysis
3.15.1 Urban Airship Basic Information
3.15.2 Product and Service Analysis
3.15.3 Strategies for Company to Deal with the Impact of COVID-19
3.15.4 Urban Airship Sales, Value, Price, Gross Margin 2016-2021
3.16 Leanplum Market Performance Analysis
3.16.1 Leanplum Basic Information
3.16.2 Product and Service Analysis
3.16.3 Strategies for Company to Deal with the Impact of COVID-19
3.16.4 Leanplum Sales, Value, Price, Gross Margin 2016-2021
3.17 Swrve Market Performance Analysis
3.17.1 Swrve Basic Information
3.17.2 Product and Service Analysis
3.17.3 Strategies for Company to Deal with the Impact of COVID-19
3.17.4 Swrve Sales, Value, Price, Gross Margin 2016-2021

4 Market Segment by Type, Historical Data and Market Forecasts
4.1 Global Mobile Engagement Production and Value by Type
4.1.1 Global Mobile Engagement Production by Type 2016-2021
4.1.2 Global Mobile Engagement Market Value by Type 2016-2021
4.2 Global Mobile Engagement Market Production, Value and Growth Rate by Type 2016-2021
4.2.1 SMS & MMS Market Production, Value and Growth Rate
4.2.2 Push Notification Market Production, Value and Growth Rate
4.2.3 In-App Messaging Market Production, Value and Growth Rate
4.2.4 E-mail Market Production, Value and Growth Rate
4.2.5 App/Web Content Market Production, Value and Growth Rate
4.2.6 Others Market Production, Value and Growth Rate
4.3 Global Mobile Engagement Production and Value Forecast by Type
4.3.1 Global Mobile Engagement Production Forecast by Type 2021-2026
4.3.2 Global Mobile Engagement Market Value Forecast by Type 2021-2026
4.4 Global Mobile Engagement Market Production, Value and Growth Rate by Type Forecast 2021-2026
4.4.1 SMS & MMS Market Production, Value and Growth Rate Forecast
4.4.2 Push Notification Market Production, Value and Growth Rate Forecast
4.4.3 In-App Messaging Market Production, Value and Growth Rate Forecast
4.4.4 E-mail Market Production, Value and Growth Rate Forecast
4.4.5 App/Web Content Market Production, Value and Growth Rate Forecast
4.4.6 Others Market Production, Value and Growth Rate Forecast

5 Market Segment by Application, Historical Data and Market Forecasts
5.1 Global Mobile Engagement Consumption and Value by Application
5.1.1 Global Mobile Engagement Consumption by Application 2016-2021
5.1.2 Global Mobile Engagement Market Value by Application 2016-2021
5.2 Global Mobile Engagement Market Consumption, Value and Growth Rate by Application 2016-2021
5.2.1 Financial Services Market Consumption, Value and Growth Rate
5.2.2 Retail Market Consumption, Value and Growth Rate
5.2.3 Travel & Hospitality Market Consumption, Value and Growth Rate
5.2.4 Telecom & IT Market Consumption, Value and Growth Rate
5.2.5 Others Market Consumption, Value and Growth Rate
5.3 Global Mobile Engagement Consumption and Value Forecast by Application
5.3.1 Global Mobile Engagement Consumption Forecast by Application 2021-2026
5.3.2 Global Mobile Engagement Market Value Forecast by Application 2021-2026
5.4 Global Mobile Engagement Market Consumption, Value and Growth Rate by Application Forecast 2021-2026
5.4.1 Financial Services Market Consumption, Value and Growth Rate Forecast
5.4.2 Retail Market Consumption, Value and Growth Rate Forecast
5.4.3 Travel & Hospitality Market Consumption, Value and Growth Rate Forecast
5.4.4 Telecom & IT Market Consumption, Value and Growth Rate Forecast
5.4.5 Others Market Consumption, Value and Growth Rate Forecast

6 Global Mobile Engagement by Region, Historical Data and Market Forecasts
6.1 Global Mobile Engagement Sales by Region 2016-2021
6.2 Global Mobile Engagement Market Value by Region 2016-2021
6.3 Global Mobile Engagement Market Sales, Value and Growth Rate by Region 2016-2021
6.3.1 North America
6.3.2 Europe
6.3.3 Asia Pacific
6.3.4 South America
6.3.5 Middle East and Africa
6.4 Global Mobile Engagement Sales Forecast by Region 2021-2026
6.5 Global Mobile Engagement Market Value Forecast by Region 2021-2026
6.6 Global Mobile Engagement Market Sales, Value and Growth Rate Forecast by Region 2021-2026
6.6.1 North America
6.6.2 Europe
6.6.3 Asia Pacific
6.6.4 South America
6.6.5 Middle East and Africa

7 United State Market Size Analysis 2016-2026
7.1 United State Mobile Engagement Value and Market Growth 2016-2021
7.2 United State Mobile Engagement Sales and Market Growth 2016-2021
7.3 United State Mobile Engagement Market Value Forecast 2021-2026

8 Canada Market Size Analysis 2016-2026
8.1 Canada Mobile Engagement Value and Market Growth 2016-2021
8.2 Canada Mobile Engagement Sales and Market Growth 2016-2021
8.3 Canada Mobile Engagement Market Value Forecast 2021-2026

9 Germany Market Size Analysis 2016-2026
9.1 Germany Mobile Engagement Value and Market Growth 2016-2021
9.2 Germany Mobile Engagement Sales and Market Growth 2016-2021
9.3 Germany Mobile Engagement Market Value Forecast 2021-2026

10 UK Market Size Analysis 2016-2026
10.1 UK Mobile Engagement Value and Market Growth 2016-2021
10.2 UK Mobile Engagement Sales and Market Growth 2016-2021
10.3 UK Mobile Engagement Market Value Forecast 2021-2026

11 France Market Size Analysis 2016-2026
11.1 France Mobile Engagement Value and Market Growth 2016-2021
11.2 France Mobile Engagement Sales and Market Growth 2016-2021
11.3 France Mobile Engagement Market Value Forecast 2021-2026

12 Italy Market Size Analysis 2016-2026
12.1 Italy Mobile Engagement Value and Market Growth 2016-2021
12.2 Italy Mobile Engagement Sales and Market Growth 2016-2021
12.3 Italy Mobile Engagement Market Value Forecast 2021-2026

13 Spain Market Size Analysis 2016-2026
13.1 Spain Mobile Engagement Value and Market Growth 2016-2021
13.2 Spain Mobile Engagement Sales and Market Growth 2016-2021
13.3 Spain Mobile Engagement Market Value Forecast 2021-2026

14 Russia Market Size Analysis 2016-2026
14.1 Russia Mobile Engagement Value and Market Growth 2016-2021
14.2 Russia Mobile Engagement Sales and Market Growth 2016-2021
14.3 Russia Mobile Engagement Market Value Forecast 2021-2026

15 China Market Size Analysis 2016-2026
15.1 China Mobile Engagement Value and Market Growth 2016-2021
15.2 China Mobile Engagement Sales and Market Growth 2016-2021
15.3 China Mobile Engagement Market Value Forecast 2021-2026

16 Japan Market Size Analysis 2016-2026
16.1 Japan Mobile Engagement Value and Market Growth 2016-2021
16.2 Japan Mobile Engagement Sales and Market Growth 2016-2021
16.3 Japan Mobile Engagement Market Value Forecast 2021-2026

17 South Korea Market Size Analysis 2016-2026
17.1 South Korea Mobile Engagement Value and Market Growth 2016-2021
17.2 South Korea Mobile Engagement Sales and Market Growth 2016-2021
17.3 South Korea Mobile Engagement Market Value Forecast 2021-2026

18 Australia Market Size Analysis 2016-2026
18.1 Australia Mobile Engagement Value and Market Growth 2016-2021
18.2 Australia Mobile Engagement Sales and Market Growth 2016-2021
18.3 Australia Mobile Engagement Market Value Forecast 2021-2026

19 Thailand Market Size Analysis 2016-2026
19.1 Thailand Mobile Engagement Value and Market Growth 2016-2021
19.2 Thailand Mobile Engagement Sales and Market Growth 2016-2021
19.3 Thailand Mobile Engagement Market Value Forecast 2021-2026

20 Brazil Market Size Analysis 2016-2026
20.1 Brazil Mobile Engagement Value and Market Growth 2016-2021
20.2 Brazil Mobile Engagement Sales and Market Growth 2016-2021
20.3 Brazil Mobile Engagement Market Value Forecast 2021-2026

21 Argentina Market Size Analysis 2016-2026
21.1 Argentina Mobile Engagement Value and Market Growth 2016-2021
21.2 Argentina Mobile Engagement Sales and Market Growth 2016-2021
21.3 Argentina Mobile Engagement Market Value Forecast 2021-2026

22 Chile Market Size Analysis 2016-2026
22.1 Chile Mobile Engagement Value and Market Growth 2016-2021
22.2 Chile Mobile Engagement Sales and Market Growth 2016-2021
22.3 Chile Mobile Engagement Market Value Forecast 2021-2026

23 South Africa Market Size Analysis 2016-2026
23.1 South Africa Mobile Engagement Value and Market Growth 2016-2021
23.2 South Africa Mobile Engagement Sales and Market Growth 2016-2021
23.3 South Africa Mobile Engagement Market Value Forecast 2021-2026

24 Egypt Market Size Analysis 2016-2026
24.1 Egypt Mobile Engagement Value and Market Growth 2016-2021
24.2 Egypt Mobile Engagement Sales and Market Growth 2016-2021
24.3 Egypt Mobile Engagement Market Value Forecast 2021-2026

25 UAE Market Size Analysis 2016-2026
25.1 UAE Mobile Engagement Value and Market Growth 2016-2021
25.2 UAE Mobile Engagement Sales and Market Growth 2016-2021
25.3 UAE Mobile Engagement Market Value Forecast 2021-2026

26 Saudi Arabia Market Size Analysis 2016-2026
26.1 Saudi Arabia Mobile Engagement Value and Market Growth 2016-2021
26.2 Saudi Arabia Mobile Engagement Sales and Market Growth 2016-2021
26.3 Saudi Arabia Mobile Engagement Market Value Forecast 2021-2026

27 Market Dynamic Analysis and Development Suggestions
27.1 Market Drivers
27.2 Market Development Constraints
27.3 PEST Analysis
27.3.1 Political Factors
27.3.2 Economic Factors
27.3.3 Social Factors
27.3.4 Technological Factors
27.4 Industry Trends Under COVID-19
27.4.1 Risk Assessment on COVID-19
27.4.2 Assessment of the Overall Impact of COVID-19 on the Industry
27.4.3 Pre COVID-19 and Post COVID-19 Market Scenario
27.5 Market Entry Strategy Analysis
27.5.1 Market Definition
27.5.2 Client
27.5.3 Distribution Model
27.5.4 Product Messaging and Positioning
27.5.5 Price
27.6 Advice on Entering the Market

Quality Assurance Process

  1. We Market Research’s Quality Assurance program strives to deliver superior value to our clients.

We Market Research senior executive is assigned to each consulting engagement and works closely with the project team to deliver as per the clients expectations.

Market Research Process




We Market Research monitors 3 important attributes during the QA process- Cost, Schedule & Quality. We believe them as a critical benchmark in achieving a project’s success.

To mitigate risks that can impact project success, we deploy the follow project delivery best practices:
  • Project kickoff meeting with client
  • Conduct frequent client communications
  • Form project steering committee
  • Assign a senior SR executive as QA Executive
  • Conduct internal editorial & quality reviews of project deliverables
  • Certify project staff in SR methodologies & standards
  • Monitor client satisfaction
  • Monitor realized value post-project

Case Study- Automotive Sector

One of the key manufacturers of automotive had plans to invest in electric utility vehicles. The electric cars and associated markets being a of evolving nature, the automotive client approached Straits Research for a detailed insight on the market forecasts. The client specifically asked for competitive analysis, regulatory framework, regional prospects studied under the influence of drivers, challenges, opportunities, and pricing in terms of revenue and sales (million units).

Solution

The overall study was executed in three stages, intending to help the client meet its objective of precisely understanding the entire market before deciding on an investment. At first, secondary research was conducted considering political, economic, social, and technological parameters to get a gist of the various aspects of the market. This stage of the study concluded with the derivation of drivers, opportunities, and challenges. It also laid substantial emphasis on understanding and collecting data not only on a global scale but also on the regional and country levels. Data Extraction through Primary Research

The second stage involved primary research in which several market players and automotive parts suppliers were contacted to study their viewpoint concerning the development of their market and production capacity, clientele, and product line. This stage concluded in a brief understanding of the competitive ecosystem and also glanced through the strategies and pricing of the companies profiled.

Market Estimates and Forecast

In the final stage of the study, market forecasts for the electric utility were derived using multiple market engineering approaches. This data helped the client to get an overview of the market and accelerate the process of investment.

Case Study- ICT Sector

Business process outsourcing, being one of the lucrative markets from both supply- and demand- side, has appealed to various companies. One of the prominent corporations based out of Japan approached us with their requirements regarding the scope of the procurement outsourcing market for around 50 countries. Additionally, the client also sought key players operating in the market and their revenue breakdown in terms of region and application.


Business Solution

An exhaustive market study was conducted based on primary and secondary research that involved factors such as labor costs in various countries, skilled and technical labors, manufacturing scenario, and their respective contributions in the global GDP. A comparative study of the market was conducted from both supply- and demand side, with the supply-side comprising of notable companies, such as GEP, Accenture, and others, that provide these services. On the other hand, large manufacturing companies from them demand-side were considered that opt for these services.


Conclusion

The report aided the client in understanding the market trends, including country-level business scenarios, consumer behavior, and trends in 50 countries. The report also provided financial insights of crucial players and detailed market estimations and forecasts till 2028.

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