Education and Learning Analytics Market Analysis By Component (Software, Services), By Deployment Model (On-Premise, Cloud), By Application (Behavior Detection, Skill Assessment, Course Recommendation, Student Attrition Rate Detection, Others), By Sector (K-12, Preschool, Higher Education) & Forecast 2024-2035
- PUBLISHED ON
- 21/03/2023
- NO OF PAGES
- 287
- CATEGORY
- Information Technology
The global big data analytics in education market was valued at USD 15.58 billion in 2022, and is projected to reach USD 60.14 billion by 2032 at a CAGR of 24.0% from 2022 to 2032. Education and learning analytics market refers to the collection, measurement, analysis, and reporting of data about learners and their contexts, with the aim of improving education outcomes. The education and learning analytics market is growing rapidly due to the increasing focus on personalized learning, the need for data-driven decision-making, and the rise of e-learning platforms. Advantages of education and learning analytics include the ability to track student progress and identify areas where they may need additional support. It also allows teachers to personalize learning experiences based on individual student needs and helps institutions identify which teaching methods and materials are most effective. Additionally, learning analytics can provide insights into student behavior, such as attendance and engagement, which can help institutions identify at-risk students and provide early interventions.
The uses of education and learning analytics are wide-ranging, from K-12 to higher education and even corporate training. In K-12 education, learning analytics can help teachers identify which students need additional support or challenge, and can also provide insights into the effectiveness of teaching methods and materials. In higher education, learning analytics can be used to track student progress, identify areas of student success, and measure the impact of teaching methods on learning outcomes. In corporate training, learning analytics can be used to assess employee skills and knowledge, identify areas for improvement, and measure the impact of training programs.
The increasing demand for personalized learning and the need for data-driven decisions in the education sector are driving the growth of the education and learning analytics market.
The education and learning analytics market is being driven by the growing need for personalized and adaptive learning, increasing demand for predictive analytics to improve student outcomes, and the rising adoption of digital learning tools. The market is also being fueled by the increasing focus on measuring the effectiveness of educational programs and enhancing teaching and learning processes. With the help of learning analytics, educators can gain insights into student performance, identify areas of weakness and strength, and tailor their teaching approach accordingly. Learning analytics also enable educators to monitor student engagement and adjust their instructional strategies in real-time. Moreover, the adoption of learning analytics has led to the development of adaptive learning systems that provide personalized instruction to students based on their unique learning needs and preferences. These systems use algorithms and data analytics to deliver content that is tailored to the individual learner's level of knowledge, skills, and learning style.
Segmentation:
By Component
• Software
• Services
By Deployment Model
• On-Premise
• Cloud
By Application
• Behavior Detection
• Skill Assessment
• Course Recommendation
• Student Attrition Rate Detection
• Others
By Sector
• K-12
• Preschool
• Higher Education
Geography:
North America dominates the Education and Learning Analytics market due to the presence of major players in the region, along with a high adoption rate of advanced technologies in the education sector. The region has well-established educational infrastructure and a high focus on providing quality education, leading to increased demand for education and learning analytics solutions. Additionally, the increasing investments by the government and private sector in education and e-learning technologies are also contributing to the growth of the market in this region.
Impact of COVID-19 on the global Education and Learning Analytics Market:
The COVID-19 pandemic has greatly impacted the Education and Learning Analytics Market. The pandemic has forced educational institutions to shift from traditional classroom settings to remote learning environments, which has resulted in increased adoption of online learning platforms and digital tools. This shift has created a surge in demand for learning analytics solutions to help educators monitor student engagement, performance, and progress in online environments. Furthermore, the pandemic has also resulted in a significant increase in the use of education technology in the form of Learning Management Systems (LMS) and video conferencing platforms. This has led to an increased need for learning analytics to measure the effectiveness of these tools and ensure that students are receiving a quality education.
However, the pandemic has also caused budget constraints for educational institutions, which has affected the adoption of learning analytics solutions. Many institutions are facing financial challenges, and as a result, they may have to prioritize spending on essential services over investing in learning analytics.
Impact of the Russia-Ukraine War on the global Education and Learning Analytics Market:
The ongoing Russia-Ukraine conflict may have an indirect impact on the education and learning analytics market. The uncertainty and instability caused by the conflict can have negative effects on the overall economy and funding available for education, which can in turn affect the growth and investment in the education and learning analytics market. Additionally, geopolitical tensions can lead to shifts in global alliances and relationships, which can affect the international flow of students and educators, and subsequently impact the demand for education and learning analytics solutions. However, the extent of the impact of the conflict on the market is uncertain and may vary depending on the duration and intensity of the conflict.
Company Profiles:
• IBM Corporation
• Blackboard Inc.
• D2L Corporation
• McGraw Hill Education
• Oracle Corporation
• Pearson Education
• Saba Software
• SAP SE
• SAS Institute Inc.
• Tableau Software
• Edmentum Inc.
• Civitas Learning Inc.
• Cornerstone OnDemand Inc.
• Alteryx Inc.
• Jenzabar Inc.
Historic Year: 2016-2022
Forecast: 2024-2035
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Case Study- Automotive Sector
One of the key manufacturers of automotive had plans to invest in electric utility vehicles. The electric cars and associated markets being a of evolving nature, the automotive client approached Straits Research for a detailed insight on the market forecasts. The client specifically asked for competitive analysis, regulatory framework, regional prospects studied under the influence of drivers, challenges, opportunities, and pricing in terms of revenue and sales (million units).
Solution
The overall study was executed in three stages, intending to help the client meet its objective of precisely understanding the entire market before deciding on an investment. At first, secondary research was conducted considering political, economic, social, and technological parameters to get a gist of the various aspects of the market. This stage of the study concluded with the derivation of drivers, opportunities, and challenges. It also laid substantial emphasis on understanding and collecting data not only on a global scale but also on the regional and country levels. Data Extraction through Primary Research
The second stage involved primary research in which several market players and automotive parts suppliers were contacted to study their viewpoint concerning the development of their market and production capacity, clientele, and product line. This stage concluded in a brief understanding of the competitive ecosystem and also glanced through the strategies and pricing of the companies profiled.
Market Estimates and Forecast
In the final stage of the study, market forecasts for the electric utility were derived using multiple market engineering approaches. This data helped the client to get an overview of the market and accelerate the process of investment.
Case Study- ICT Sector
Business process outsourcing, being one of the lucrative markets from both supply- and demand- side, has appealed to various companies. One of the prominent corporations based out of Japan approached us with their requirements regarding the scope of the procurement outsourcing market for around 50 countries. Additionally, the client also sought key players operating in the market and their revenue breakdown in terms of region and application.
Business Solution
An exhaustive market study was conducted based on primary and secondary research that involved factors such as labor costs in various countries, skilled and technical labors, manufacturing scenario, and their respective contributions in the global GDP. A comparative study of the market was conducted from both supply- and demand side, with the supply-side comprising of notable companies, such as GEP, Accenture, and others, that provide these services. On the other hand, large manufacturing companies from them demand-side were considered that opt for these services.
Conclusion
The report aided the client in understanding the market trends, including country-level business scenarios, consumer behavior, and trends in 50 countries. The report also provided financial insights of crucial players and detailed market estimations and forecasts till 2028.
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