The jam, jelly and preserves market was valued at USD 1.5 billion in 2020 projected to register a CAGR of 5.5% during the forecast period, 2022–2027.
Jams, jellies and preserves are available in a wide variety of textures, flavours and colours. Jam is made from mashed or chopped fruit and sugar. Jams made from a mixture of fruits are usually called conserves, especially if they contain citrus fruits, nuts, raisins, or coconut. Jelly is a semi-solid mixture of fruit juice and sugar that is clear and firm enough to hold its shape. Preserves are made from small, uniform-sized whole fruits or fruit pieces in a clear, thick, slightly gelling syrup. The most common jelly flavours are strawberry, cherry, and grape, and the most common jam flavours are orange, mango, mixed fruit, and strawberry. Jams and jellies are fruit-sweetened with modified sugars or high-fructose corn syrup, or a combination of the two. Cane sugar chips are the best type of sugar for canning fruit. Moreover, jams and jellies contain various ingredients or combinations of them such as 1% pectin, 65% sugar, and acid concentration of pH 3.1.
Drivers
The market for jam, jelly and preserves is driven by the convenience of food supplements, preference for ready-to-eat products, different distribution channels, changes in lifestyle and food preferences. The growing public awareness of vegan and organic foods has increased the demand for jams, jellies and preserves. These factors have made jam, jelly and preserves spreads more and more popular around the world. Focusing on different flavours in spreads is an important part of keeping products fresh on store shelves. Consumer demand for exotic fruit juices, fruit content in products, and natural/organic claims is increasing. Jam, jelly and preserves products are also used in the manufacture of other food items such as cookies, cakes, salads, smoothies among others. Moreover, market players are focusing for innovative products to meet changing consumer demands. The brand focuses on making products without added sugar or artificial additives. For example, Crofter's Organic, manufacturer of organic jams and fruit spreads, added three new flavours to its line of jams in 2020. With the launch of this product, the company has responded to the growing demand for organic jams, jellies and preserves.
The regular jams contain large amounts of sugar, which improves shelf life, flavour and mouthfeel. However, amid growing health concerns, sugar is being replaced by other substitutes such as artificial sweeteners, fruit concentrates, etc. in the production of low and sugar-free jams, jellies and preserves. Also, low carb and low-fat diets is trending among the population globally. Consumers are constantly opting for healthier, tastier ready-to-eat foods such as jams, jellies, and preserved foods with less sugar and fat. For instance, in 2018, Polaner launched Polaner Fruit & Maple fruit. The product is sweetened with golden maple grove farms' pure maple syrup and is available in four flavours including strawberry, rasp, peach, and blueberry. Therefore, the growing demand for low- and sugar-free jams, jellies and preserves offer lucrative opportunity for players to establish their market presence with high-quality products enriched with zero-calorie sweeteners and natural preservatives.
Flavour Insights
Fruits such as raspberries and blueberries are combined with special ingredients such as spices, herbs, honey and chia seeds to create low and sugar free jams, jellies and preserves. As low-carb, low-fat diets become more popular around the world, consumers are constantly looking for healthy, delicious, and convenient food options such low-sugar, low-fat jams, jellies, and preserves. The convenience of purchasing such products in nearby stores is associated with constant growth.
Regional Insights
By region, the global jam, jelly and preserves market is segmented into North America, Europe, Asia-Pacific, Central and South America, and the Middle East and Africa. The rising demand for convenient foods has boosted the market for jam, jelly, and preserves in North America. The jam, jellies, and preserves manufacturers in North America use ripe and semi-ripe fruits and sugar substitutes such as pectin to add colour and flavour to their products. North America has a growing demand for healthy, nutritious, innovative and organic jams, jellies and preserves. Recently, there has been a shift from standard sweet jam, jelly, and preserves to other flavours such as sweet and savoury, sweet and smoky, and sweet and savoury. For instance, according to the majority of American consumers (77%) use fruit jams, jellies and marmalades for breakfast. In addition to established brands, there is a significant increase in the number of local brands by country offering similar products at more competitive prices. The availability of local products at reasonable prices creates competition in the market. As the number of private brands increases, price competition in the market becomes more intense. Competition has forced many established international brands to differentiate their products from those of local manufacturers, leading to product innovation in the market.
Key Companies Insights
Key players are focusing on technology collaborations, partnerships, mergers and acquisitions strategies to gain competitive advantage and expand product portfolios and business footprints. Manufacturers introduce product innovations in terms of products, ingredients, flavours, prices, and packaging, resulting in a high level of competition in the market. Also, high industrial profitability has prompted manufacturers to adopt strong competitive strategies. Moreover, key players are heavily using product innovation as a key strategy to consolidate the market. These companies are increasing their investment in research and development to create products that meet consumer needs, expand their presence, and maintain their market position. For example, Jumel Jams launched a line of sugar-free jams through online stores in 2020. The range included four flavours of stevia sweetener with gluten-free and low-salt properties.
Some of the key players operating in the global jam, jelly and preserves market include:
· Andros Foods USA, Inc. (Bonne Maman)
· B&G Foods, Inc
· Baxters Food Group
· Bonne Maman
· Braswell's, Welch's
· Conagra Brands, Inc
· Crofters Food Ltd
· F. Duerr & Sons Ltd
· Ferrero International SA
· GD Foods
· Hindustan Unilever Limited
· Kraft Heinz Company
· Murphy Orchards
· National Grape Cooperative Association, Inc.
· Nestle India Ltd.
· Orkla ASA
· Ritter Alimentos SA
· RochakAgro Food Products Pvt Ltd
· The Hain Celestial Group, Inc
· The Hershey Company
· The J.M. Smucker Company
· The Kraft Heinz Company
· The Nashville Jam Co
· Unilever
· Welch Foods, Inc.
· Wilkin & Sons Ltd
· WT Lynch Foods Limited
· Other Players
Segments
By Type
· Jams
· Jellies
· Preserve
By Flavours
· Mango
· Grapes
· Blackberry
· Raspberry
· Strawberry
· Apricot
· Others
By Ingredients
· Fruits
· Pectin
· Acids
· Essence
· Sugar
· Food Additives
· Others
By Distribution Channel
· Supermarkets/Hypermarkets
· Convenience Stores
· Online Retail
· Others
By Geography
· North America
o U.S.
o Canada
o Mexico
· Europe
o U.K.
o Germany
o France
o Italy
o Spain
o Russia
· Asia-Pacific
o Japan
o China
o India
o Australia
o South Korea
o ASEAN
· Latin America
o Brazil
o Argentina
o Colombia
· MEA
o South Africa
o Saudi Arabia
o UAE
o Egypt
1. Global Jam, Jelly and Preserves Market Introduction and Market Overview
1.1. Objectives of the Study
1.2. Global Jam, Jelly and Preserves Market Scope and Market Estimation
1.2.1.Global Jam, Jelly and Preserves Overall Market Size, Revenue & Volume (US$ Mn & Million Units), Market CAGR (%), Market forecast (2023 - 2032)
1.2.2.Global Jam, Jelly and Preserves Market Revenue Share (%) and Growth Rate (Y-o-Y) from 2019 - 2032
1.3. Market Segmentation
1.3.1.Flavours of Global Jam, Jelly and Preserves Market
1.3.2.Type of Global Jam, Jelly and Preserves Market
1.3.3.Ingredients of Global Jam, Jelly and Preserves Market
1.3.4.Distribution Channel of Global Jam, Jelly and Preserves Market
1.3.5.Region of Global Jam, Jelly and Preserves Market
2. Executive Summary
3. Market Factor Analysis
3.1. Global Jam, Jelly and Preserves Market Industry Trends under COVID-19 Outbreak
3.1.1.Global COVID-19 Status Overview
3.1.2.Influence of COVID-19 Outbreak on Global Jam, Jelly and Preserves Market Industry Development
3.2. Market Dynamics, By Region
3.2.1.Drivers
3.2.2.Limitations
3.2.3.Opportunities
3.2.4.Impact Analysis of Drivers and Restraints
3.3. Ecosystem / Value Chain Analysis
3.3.1.Raw Materials / Components Suppliers
3.3.2.Manufacturers / Vendors
3.3.3.Distributors
3.3.4.Buyers / End-users
3.3.5.Forward Integration & Backward Integration of Key Stakeholders
3.4. Global Jam, Jelly and Preserves Market - Pricing Trends Analysis & Average Selling Prices (ASPs)
3.5. Analysis of Software and Services used in Jam, Jelly and Preserves
3.6. End-User / Customer Preferences & Consumer Surveys
3.7. Technology Roadmap & Key Innovations /Developments
3.8. Key Mandates & Regulatory Scenario Analysis
3.9. Patents Landscape
3.10. Import & Export, By Countries (USD Million)
3.11. Key Mergers & Acquisitions, Expansions, JVs, Funding / VCs, etc.
3.12. Porter’s Five Forces Analysis
3.12.1. Bargaining Power of Suppliers
3.12.2. Bargaining Power of Buyers
3.12.3. Threat of Substitutes
3.12.4. Threat of New Entrants
3.12.5. Competitive Rivalry
3.13. PEST Analysis
3.13.1. Political Factors
3.13.2. Economic Factors
3.13.3. Social Factors
3.13.4. Technological Factors
3.14. SWOT Analysis
3.15. Russia-Ukraine War Impacts Analysis
3.16. ANSOFF Matrix
3.16.1. Market Penetration Strategy
3.16.2. Product Development Strategy
3.16.3. Market Development Strategy
3.16.4. Diversification Strategy
3.17. Inflation Impacts Analysis
3.17.1. Supply Side Impacts
3.17.2. Demand Side Impacts
3.17.3. Outlook in 2023 & Beyond
3.18. Market Investment Feasibility Analysis
3.19. Opportunity Map Analysis
3.20. Market Investment Opportunity Analysis (Top Investment Pockets), By Segments & By Regions
4. Global Jam, Jelly and Preserves Market Estimates & Historical Trend Analysis (2019 - 2022)
5. Global Jam, Jelly and Preserves Market Estimates & Forecast Trend Analysis, by Flavours
5.1. Global Jam, Jelly and Preserves Market Revenue & Volume (US$ Mn & Million Units) Estimates and Forecasts, by Flavours, 2019 to 2032
5.1.1.Mango
5.1.2.Grapes
5.1.3.Blackberry
5.1.4.Raspberry
5.1.5.Strawberry
5.1.6.Apricot
5.1.7.Others
6. Global Jam, Jelly and Preserves Market Estimates & Forecast Trend Analysis, by Type
6.1. Global Jam, Jelly and Preserves Market Revenue & Volume (US$ Mn & Million Units) Estimates and Forecasts, by Type, 2019 to 2032
6.1.1.Jams
6.1.2.Jellies
6.1.3.Preserve
7. Global Jam, Jelly and Preserves Market Estimates & Forecast Trend Analysis, by Ingredients
7.1. Global Jam, Jelly and Preserves Market Revenue & Volume (US$ Mn & Million Units) Estimates and Forecasts, by Ingredients, 2019 to 2032
7.1.1.Fruits
7.1.2.Pectin
7.1.3.Acids
7.1.4.Essence
7.1.5.Sugar
7.1.6.Food Additives
7.1.7.Others
8. Global Jam, Jelly and Preserves Market Estimates & Forecast Trend Analysis, by Distribution Channel
8.1. Global Jam, Jelly and Preserves Market Revenue & Volume (US$ Mn & Million Units) Estimates and Forecasts, by Distribution Channel, 2019 to 2032
8.1.1.Supermarkets/Hypermarkets
8.1.2.Convenience Stores
8.1.3.Online Retail
8.1.4.Others
9. Global Jam, Jelly and Preserves Market Estimates & Forecast Trend Analysis, by Region
9.1. Global Jam, Jelly and Preserves Market Revenue & Volume (US$ Mn & Million Units) Estimates and Forecasts, by Region, 2019 to 2032
9.1.1.North America
9.1.2.Europe
9.1.3.Asia Pacific
9.1.4.Middle East & Africa
9.1.5.South America
10. North America Jam, Jelly and Preserves Market: Estimates & Forecast Trend Analysis
10.1. North America Jam, Jelly and Preserves Market Assessments & Key Findings
10.1.1. Jam, Jelly and Preserves Market Introduction
10.1.2. Jam, Jelly and Preserves Market Size & Volume Estimates and Forecast (US$ Million & Million Units) (2019 – 2031)
10.1.2.1. By Flavours
10.1.2.2. By Type
10.1.2.3. By Ingredients
10.1.2.4. By Distribution Channel
10.1.2.5. By Country
10.1.2.5.1. The U.S.
10.1.2.5.2. Canada
10.1.2.5.3. Mexico
11. Europe Jam, Jelly and Preserves Market: Estimates & Forecast Trend Analysis
11.1. Europe Jam, Jelly and Preserves Market Assessments & Key Findings
11.1.1. Jam, Jelly and Preserves Market Introduction
11.1.2. Jam, Jelly and Preserves Market Size & Volume Estimates and Forecast (US$ Million & Million Units) (2019 – 2031)
11.1.2.1. By Flavours
11.1.2.2. By Type
11.1.2.3. By Ingredients
11.1.2.4. By Distribution Channel
11.1.2.5. By Country
11.1.2.5.1. Germany
11.1.2.5.2. U.K.
11.1.2.5.3. France
11.1.2.5.4. Italy
11.1.2.5.5. Spain
11.1.2.5.6. Russia
11.1.2.5.7. Rest of Europe
12. Asia Pacific Jam, Jelly and Preserves Market: Estimates & Forecast Trend Analysis
12.1. Asia Pacific Market Assessments & Key Findings
12.1.1. Jam, Jelly and Preserves Market Introduction
12.1.2. Jam, Jelly and Preserves Market Size & Volume Estimates and Forecast (US$ Million & Million Units) (2019 – 2031)
12.1.2.1. By Flavours
12.1.2.2. By Type
12.1.2.3. By Ingredients
12.1.2.4. By Distribution Channel
12.1.2.5. By Country
12.1.2.5.1. China
12.1.2.5.2. Japan
12.1.2.5.3. India
12.1.2.5.4. Australia
12.1.2.5.5. South Korea
12.1.2.5.6. ASEAN
12.1.2.5.7. Rest of Asia Pacific
13. Middle East & Africa Jam, Jelly and Preserves Market: Estimates & Forecast Trend Analysis
13.1. Middle East & Africa Market Assessments & Key Findings
13.1.1. Jam, Jelly and Preserves Market Introduction
13.1.2. Jam, Jelly and Preserves Market Size & Volume Estimates and Forecast (US$ Million & Million Units) (2019 – 2031)
13.1.2.1. By Flavours
13.1.2.2. By Type
13.1.2.3. By Ingredients
13.1.2.4. By Distribution Channel
13.1.2.5. By Country
13.1.2.5.1. U.A.E.
13.1.2.5.2. Saudi Arabia
13.1.2.5.3. Egypt
13.1.2.5.4. South Africa
13.1.2.5.5. Rest of Middle East & Africa
14. South America Jam, Jelly and Preserves Market: Estimates & Forecast Trend Analysis
14.1. South America Market Assessments & Key Findings
14.1.1. Jam, Jelly and Preserves Market Introduction
14.1.2. Jam, Jelly and Preserves Market Size & Volume Estimates and Forecast (US$ Million & Million Units) (2019 – 2031)
14.1.2.1. By Flavours
14.1.2.2. By Type
14.1.2.3. By Ingredients
14.1.2.4. By Distribution Channel
14.1.2.5. By Country
14.1.2.5.1. Brazil
14.1.2.5.2. Argentina
14.1.2.5.3. Colombia
14.1.2.5.4. Rest of South America
15. Competition Landscape
15.1. Jam, Jelly and Preserves Market Competition Index, By Leading Players
15.2. Jam, Jelly and Preserves Market Competition Matrix & Benchmarking, by Leading Players / Innovators / Emerging Players / New Entrants
15.3. Jam, Jelly and Preserves Market Competition White Space Analysis, By Application / End-user
15.4. Jam, Jelly and Preserves Market Competition Heat Map Analysis, By Products / Services / Solutions
15.5. Jam, Jelly and Preserves Market Competition Regional Intensity Map Analysis, By Geographies Served
15.6. Jam, Jelly and Preserves Market Concentration & Company Market Shares (%) Analysis, 2022
15.7. Jam, Jelly and Preserves Market Competition Quadrant Analysis, By Leading Players / Innovators / Emerging Players / New Entrants
16. Company Profiles
16.1. Andros Foods USA, Inc. (Bonne Maman)
16.1.1. Company Overview & Key Stats
16.1.2. Financial Performance & KPIs
16.1.3. Product / Service / Solutions Portfolio & Application / End-uses
16.1.4. Business Strategy & Recent Developments
* Similar details would be provided for all the players mentioned below
16.2. B&G Foods, Inc
16.3. Baxters Food Group
16.4. Bonne Maman
16.5. Braswell's, Welch's
16.6. Conagra Brands, Inc
16.7. Crofters Food Ltd
16.8. F. Duerr & Sons Ltd
16.9. Ferrero International SA
16.10. GD Foods
16.11. Hindustan Unilever Limited
16.12. Kraft Heinz Company
16.13. Murphy Orchards
16.14. National Grape Cooperative Association, Inc.
16.15. Nestle India Ltd.
16.16. Orkla ASA
16.17. Ritter Alimentos SA
16.18. RochakAgro Food Products Pvt Ltd
16.19. The Hain Celestial Group, Inc
16.20. The Hershey Company
16.21. The J.M. Smucker Company
16.22. The Kraft Heinz Company
16.23. The Nashville Jam Co
16.24. Unilever
16.25. Welch Foods, Inc.
16.26. Wilkin & Sons Ltd
16.27. WT Lynch Foods Limited
16.28. Other Players
17. Research Methodology
17.1. External Sources / Databases
17.2. Internal Proprietary Database
17.3. Primary Research
17.4. Secondary Research
17.5. Assumptions
17.6. Limitations
17.7. Report FAQs
18. Research Findings & Conclusion
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