Global Programmatic Display Market Size, Industry Analysis By Segmentations, Top Key Players, Trends, Future Development & Forecast 2024-2035
- PUBLISHED ON
- 9/1/2022
- NO OF PAGES
- 204
- CATEGORY
- Information Technology
The Programmatic Display market report is a perfect foundation for people looking out for a comprehensive study and analysis of the Programmatic Display market. On the basis of historic growth analysis and current scenario of Programmatic Display market place, the report intends to offer actionable insights on global market growth projections. Authenticated data presented in report is based on findings of extensive primary and secondary research. Insights drawn from data serve as excellent tools that facilitate deeper understanding of multiple aspects of global Programmatic Display market. This further helps user with their developmental strategy.
This report examines all the key factors influencing growth of global Programmatic Display market, including demand-supply scenario, pricing structure, profit margins, production and value chain analysis. Regional assessment of global Programmatic Display market unlocks a plethora of untapped opportunities in regional and domestic market places. Detailed company profiling enables users to evaluate company shares analysis, emerging product lines, scope of NPD in new markets, pricing strategies, innovation possibilities and much more.
Global Programmatic Display Market: Major Players
Amazon
Google (Doubleclick)
Alibaba
AppNexus
Facebook
Adroll
eBay
Expedia
Yahoo
Booking
Rakuten
MediaMath
JD.com
Adobe Systems Incorporated
Verizon Communications
Rocket Fuel
Sina
Baidu
The Trade Desk
Tencent
Global Programmatic Display Market: Types
Mobile devices
Desktop
Global Programmatic Display Market: Applications
Desktop banners
Mobile banners
Desktop videos
Mobile videos
Global Programmatic Display Market: Regional Analysis
All the regional segmentation has been studied based on recent and future trends, and the market is forecasted throughout the prediction period. The countries covered in the regional analysis of the Global Programmatic Display market report are U.S., Canada, and Mexico in North America, Germany, France, U.K., Russia, Italy, Spain, Turkey, Netherlands, Switzerland, Belgium, and Rest of Europe in Europe, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, China, Japan, India, South Korea, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), and Argentina, Brazil, and Rest of South America as part of South America.
Key Points:
Define, describe and forecast Programmatic Display product market by type, application, end user and region.
Provide enterprise external environment analysis and PEST analysis.
Provide strategies for company to deal with the impact of COVID-19.
Provide market dynamic analysis, including market driving factors, market development constraints.
Provide market entry strategy analysis for new players or players who are ready to enter the market, including market segment definition, client analysis, distribution model, product messaging and positioning, and price strategy analysis.
Keep up with international market trends and provide analysis of the impact of the COVID-19 epidemic on major regions of the world.
Analyze the market opportunities of stakeholders and provide market leaders with details of the competitive landscape.
Years considered for this report:
Historical Years: 2016-2021
Base Year: 2021
Estimated Year: 2022
Forecast Period: 2022-2030
Base Year: 2023This report examines all the key factors influencing growth of global Programmatic Display market, including demand-supply scenario, pricing structure, profit margins, production and value chain analysis. Regional assessment of global Programmatic Display market unlocks a plethora of untapped opportunities in regional and domestic market places. Detailed company profiling enables users to evaluate company shares analysis, emerging product lines, scope of NPD in new markets, pricing strategies, innovation possibilities and much more.
Global Programmatic Display Market: Major Players
Amazon
Google (Doubleclick)
Alibaba
AppNexus
Adroll
eBay
Expedia
Yahoo
Booking
Rakuten
MediaMath
JD.com
Adobe Systems Incorporated
Verizon Communications
Rocket Fuel
Sina
Baidu
The Trade Desk
Tencent
Global Programmatic Display Market: Types
Mobile devices
Desktop
Global Programmatic Display Market: Applications
Desktop banners
Mobile banners
Desktop videos
Mobile videos
Global Programmatic Display Market: Regional Analysis
All the regional segmentation has been studied based on recent and future trends, and the market is forecasted throughout the prediction period. The countries covered in the regional analysis of the Global Programmatic Display market report are U.S., Canada, and Mexico in North America, Germany, France, U.K., Russia, Italy, Spain, Turkey, Netherlands, Switzerland, Belgium, and Rest of Europe in Europe, Singapore, Malaysia, Australia, Thailand, Indonesia, Philippines, China, Japan, India, South Korea, Rest of Asia-Pacific (APAC) in the Asia-Pacific (APAC), Saudi Arabia, U.A.E, South Africa, Egypt, Israel, Rest of Middle East and Africa (MEA) as a part of Middle East and Africa (MEA), and Argentina, Brazil, and Rest of South America as part of South America.
Key Points:
Define, describe and forecast Programmatic Display product market by type, application, end user and region.
Provide enterprise external environment analysis and PEST analysis.
Provide strategies for company to deal with the impact of COVID-19.
Provide market dynamic analysis, including market driving factors, market development constraints.
Provide market entry strategy analysis for new players or players who are ready to enter the market, including market segment definition, client analysis, distribution model, product messaging and positioning, and price strategy analysis.
Keep up with international market trends and provide analysis of the impact of the COVID-19 epidemic on major regions of the world.
Analyze the market opportunities of stakeholders and provide market leaders with details of the competitive landscape.
Years considered for this report:
Historical Years: 2016-2021
Base Year: 2021
Estimated Year: 2022
Forecast Period: 2022-2030
Historic Year: 2016-2022
Forecast: 2024-2035
1 Programmatic Display Market Definition and Overview
1.1 Objectives of the Study
1.2 Overview of Programmatic Display
1.3 Programmatic Display Market Scope and Market Size Estimation
1.4 Market Segmentation
1.4.1 Types of Programmatic Display
1.4.2 Applications of Programmatic Display
1.5 Market Exchange Rate
2 Research Method and Logic
2.1 Methodology
2.2 Research Data Source
3 Market Competition Analysis
3.1 Amazon Market Performance Analysis
3.1.1 Amazon Basic Information
3.1.2 Product and Service Analysis
3.1.3 Strategies for Company to Deal with the Impact of COVID-19
3.1.4 Amazon Sales, Value, Price, Gross Margin 2016-2021
3.2 Google (Doubleclick) Market Performance Analysis
3.2.1 Google (Doubleclick) Basic Information
3.2.2 Product and Service Analysis
3.2.3 Strategies for Company to Deal with the Impact of COVID-19
3.2.4 Google (Doubleclick) Sales, Value, Price, Gross Margin 2016-2021
3.3 Alibaba Market Performance Analysis
3.3.1 Alibaba Basic Information
3.3.2 Product and Service Analysis
3.3.3 Strategies for Company to Deal with the Impact of COVID-19
3.3.4 Alibaba Sales, Value, Price, Gross Margin 2016-2021
3.4 AppNexus Market Performance Analysis
3.4.1 AppNexus Basic Information
3.4.2 Product and Service Analysis
3.4.3 Strategies for Company to Deal with the Impact of COVID-19
3.4.4 AppNexus Sales, Value, Price, Gross Margin 2016-2021
3.5 Facebook Market Performance Analysis
3.5.1 Facebook Basic Information
3.5.2 Product and Service Analysis
3.5.3 Strategies for Company to Deal with the Impact of COVID-19
3.5.4 Facebook Sales, Value, Price, Gross Margin 2016-2021
3.6 Adroll Market Performance Analysis
3.6.1 Adroll Basic Information
3.6.2 Product and Service Analysis
3.6.3 Strategies for Company to Deal with the Impact of COVID-19
3.6.4 Adroll Sales, Value, Price, Gross Margin 2016-2021
3.7 eBay Market Performance Analysis
3.7.1 eBay Basic Information
3.7.2 Product and Service Analysis
3.7.3 Strategies for Company to Deal with the Impact of COVID-19
3.7.4 eBay Sales, Value, Price, Gross Margin 2016-2021
3.8 Expedia Market Performance Analysis
3.8.1 Expedia Basic Information
3.8.2 Product and Service Analysis
3.8.3 Strategies for Company to Deal with the Impact of COVID-19
3.8.4 Expedia Sales, Value, Price, Gross Margin 2016-2021
3.9 Yahoo Market Performance Analysis
3.9.1 Yahoo Basic Information
3.9.2 Product and Service Analysis
3.9.3 Strategies for Company to Deal with the Impact of COVID-19
3.9.4 Yahoo Sales, Value, Price, Gross Margin 2016-2021
3.10 Booking Market Performance Analysis
3.10.1 Booking Basic Information
3.10.2 Product and Service Analysis
3.10.3 Strategies for Company to Deal with the Impact of COVID-19
3.10.4 Booking Sales, Value, Price, Gross Margin 2016-2021
3.11 Rakuten Market Performance Analysis
3.11.1 Rakuten Basic Information
3.11.2 Product and Service Analysis
3.11.3 Strategies for Company to Deal with the Impact of COVID-19
3.11.4 Rakuten Sales, Value, Price, Gross Margin 2016-2021
3.12 MediaMath Market Performance Analysis
3.12.1 MediaMath Basic Information
3.12.2 Product and Service Analysis
3.12.3 Strategies for Company to Deal with the Impact of COVID-19
3.12.4 MediaMath Sales, Value, Price, Gross Margin 2016-2021
3.13 JD.com Market Performance Analysis
3.13.1 JD.com Basic Information
3.13.2 Product and Service Analysis
3.13.3 Strategies for Company to Deal with the Impact of COVID-19
3.13.4 JD.com Sales, Value, Price, Gross Margin 2016-2021
3.14 Adobe Systems Incorporated Market Performance Analysis
3.14.1 Adobe Systems Incorporated Basic Information
3.14.2 Product and Service Analysis
3.14.3 Strategies for Company to Deal with the Impact of COVID-19
3.14.4 Adobe Systems Incorporated Sales, Value, Price, Gross Margin 2016-2021
3.15 Verizon Communications Market Performance Analysis
3.15.1 Verizon Communications Basic Information
3.15.2 Product and Service Analysis
3.15.3 Strategies for Company to Deal with the Impact of COVID-19
3.15.4 Verizon Communications Sales, Value, Price, Gross Margin 2016-2021
3.16 Rocket Fuel Market Performance Analysis
3.16.1 Rocket Fuel Basic Information
3.16.2 Product and Service Analysis
3.16.3 Strategies for Company to Deal with the Impact of COVID-19
3.16.4 Rocket Fuel Sales, Value, Price, Gross Margin 2016-2021
3.17 Sina Market Performance Analysis
3.17.1 Sina Basic Information
3.17.2 Product and Service Analysis
3.17.3 Strategies for Company to Deal with the Impact of COVID-19
3.17.4 Sina Sales, Value, Price, Gross Margin 2016-2021
3.18 Baidu Market Performance Analysis
3.18.1 Baidu Basic Information
3.18.2 Product and Service Analysis
3.18.3 Strategies for Company to Deal with the Impact of COVID-19
3.18.4 Baidu Sales, Value, Price, Gross Margin 2016-2021
3.19 The Trade Desk Market Performance Analysis
3.19.1 The Trade Desk Basic Information
3.19.2 Product and Service Analysis
3.19.3 Strategies for Company to Deal with the Impact of COVID-19
3.19.4 The Trade Desk Sales, Value, Price, Gross Margin 2016-2021
3.20 Tencent Market Performance Analysis
3.20.1 Tencent Basic Information
3.20.2 Product and Service Analysis
3.20.3 Strategies for Company to Deal with the Impact of COVID-19
3.20.4 Tencent Sales, Value, Price, Gross Margin 2016-2021
4 Market Segment by Type, Historical Data and Market Forecasts
4.1 Global Programmatic Display Production and Value by Type
4.1.1 Global Programmatic Display Production by Type 2016-2021
4.1.2 Global Programmatic Display Market Value by Type 2016-2021
4.2 Global Programmatic Display Market Production, Value and Growth Rate by Type 2016-2021
4.2.1 Mobile devices Market Production, Value and Growth Rate
4.2.2 Desktop Market Production, Value and Growth Rate
4.3 Global Programmatic Display Production and Value Forecast by Type
4.3.1 Global Programmatic Display Production Forecast by Type 2021-2026
4.3.2 Global Programmatic Display Market Value Forecast by Type 2021-2026
4.4 Global Programmatic Display Market Production, Value and Growth Rate by Type Forecast 2021-2026
4.4.1 Mobile devices Market Production, Value and Growth Rate Forecast
4.4.2 Desktop Market Production, Value and Growth Rate Forecast
5 Market Segment by Application, Historical Data and Market Forecasts
5.1 Global Programmatic Display Consumption and Value by Application
5.1.1 Global Programmatic Display Consumption by Application 2016-2021
5.1.2 Global Programmatic Display Market Value by Application 2016-2021
5.2 Global Programmatic Display Market Consumption, Value and Growth Rate by Application 2016-2021
5.2.1 Desktop banners Market Consumption, Value and Growth Rate
5.2.2 Mobile banners Market Consumption, Value and Growth Rate
5.2.3 Desktop videos Market Consumption, Value and Growth Rate
5.2.4 Mobile videos Market Consumption, Value and Growth Rate
5.3 Global Programmatic Display Consumption and Value Forecast by Application
5.3.1 Global Programmatic Display Consumption Forecast by Application 2021-2026
5.3.2 Global Programmatic Display Market Value Forecast by Application 2021-2026
5.4 Global Programmatic Display Market Consumption, Value and Growth Rate by Application Forecast 2021-2026
5.4.1 Desktop banners Market Consumption, Value and Growth Rate Forecast
5.4.2 Mobile banners Market Consumption, Value and Growth Rate Forecast
5.4.3 Desktop videos Market Consumption, Value and Growth Rate Forecast
5.4.4 Mobile videos Market Consumption, Value and Growth Rate Forecast
6 Global Programmatic Display by Region, Historical Data and Market Forecasts
6.1 Global Programmatic Display Sales by Region 2016-2021
6.2 Global Programmatic Display Market Value by Region 2016-2021
6.3 Global Programmatic Display Market Sales, Value and Growth Rate by Region 2016-2021
6.3.1 North America
6.3.2 Europe
6.3.3 Asia Pacific
6.3.4 South America
6.3.5 Middle East and Africa
6.4 Global Programmatic Display Sales Forecast by Region 2021-2026
6.5 Global Programmatic Display Market Value Forecast by Region 2021-2026
6.6 Global Programmatic Display Market Sales, Value and Growth Rate Forecast by Region 2021-2026
6.6.1 North America
6.6.2 Europe
6.6.3 Asia Pacific
6.6.4 South America
6.6.5 Middle East and Africa
7 United State Market Size Analysis 2016-2026
7.1 United State Programmatic Display Value and Market Growth 2016-2021
7.2 United State Programmatic Display Sales and Market Growth 2016-2021
7.3 United State Programmatic Display Market Value Forecast 2021-2026
8 Canada Market Size Analysis 2016-2026
8.1 Canada Programmatic Display Value and Market Growth 2016-2021
8.2 Canada Programmatic Display Sales and Market Growth 2016-2021
8.3 Canada Programmatic Display Market Value Forecast 2021-2026
9 Germany Market Size Analysis 2016-2026
9.1 Germany Programmatic Display Value and Market Growth 2016-2021
9.2 Germany Programmatic Display Sales and Market Growth 2016-2021
9.3 Germany Programmatic Display Market Value Forecast 2021-2026
10 UK Market Size Analysis 2016-2026
10.1 UK Programmatic Display Value and Market Growth 2016-2021
10.2 UK Programmatic Display Sales and Market Growth 2016-2021
10.3 UK Programmatic Display Market Value Forecast 2021-2026
11 France Market Size Analysis 2016-2026
11.1 France Programmatic Display Value and Market Growth 2016-2021
11.2 France Programmatic Display Sales and Market Growth 2016-2021
11.3 France Programmatic Display Market Value Forecast 2021-2026
12 Italy Market Size Analysis 2016-2026
12.1 Italy Programmatic Display Value and Market Growth 2016-2021
12.2 Italy Programmatic Display Sales and Market Growth 2016-2021
12.3 Italy Programmatic Display Market Value Forecast 2021-2026
13 Spain Market Size Analysis 2016-2026
13.1 Spain Programmatic Display Value and Market Growth 2016-2021
13.2 Spain Programmatic Display Sales and Market Growth 2016-2021
13.3 Spain Programmatic Display Market Value Forecast 2021-2026
14 Russia Market Size Analysis 2016-2026
14.1 Russia Programmatic Display Value and Market Growth 2016-2021
14.2 Russia Programmatic Display Sales and Market Growth 2016-2021
14.3 Russia Programmatic Display Market Value Forecast 2021-2026
15 China Market Size Analysis 2016-2026
15.1 China Programmatic Display Value and Market Growth 2016-2021
15.2 China Programmatic Display Sales and Market Growth 2016-2021
15.3 China Programmatic Display Market Value Forecast 2021-2026
16 Japan Market Size Analysis 2016-2026
16.1 Japan Programmatic Display Value and Market Growth 2016-2021
16.2 Japan Programmatic Display Sales and Market Growth 2016-2021
16.3 Japan Programmatic Display Market Value Forecast 2021-2026
17 South Korea Market Size Analysis 2016-2026
17.1 South Korea Programmatic Display Value and Market Growth 2016-2021
17.2 South Korea Programmatic Display Sales and Market Growth 2016-2021
17.3 South Korea Programmatic Display Market Value Forecast 2021-2026
18 Australia Market Size Analysis 2016-2026
18.1 Australia Programmatic Display Value and Market Growth 2016-2021
18.2 Australia Programmatic Display Sales and Market Growth 2016-2021
18.3 Australia Programmatic Display Market Value Forecast 2021-2026
19 Thailand Market Size Analysis 2016-2026
19.1 Thailand Programmatic Display Value and Market Growth 2016-2021
19.2 Thailand Programmatic Display Sales and Market Growth 2016-2021
19.3 Thailand Programmatic Display Market Value Forecast 2021-2026
20 Brazil Market Size Analysis 2016-2026
20.1 Brazil Programmatic Display Value and Market Growth 2016-2021
20.2 Brazil Programmatic Display Sales and Market Growth 2016-2021
20.3 Brazil Programmatic Display Market Value Forecast 2021-2026
21 Argentina Market Size Analysis 2016-2026
21.1 Argentina Programmatic Display Value and Market Growth 2016-2021
21.2 Argentina Programmatic Display Sales and Market Growth 2016-2021
21.3 Argentina Programmatic Display Market Value Forecast 2021-2026
22 Chile Market Size Analysis 2016-2026
22.1 Chile Programmatic Display Value and Market Growth 2016-2021
22.2 Chile Programmatic Display Sales and Market Growth 2016-2021
22.3 Chile Programmatic Display Market Value Forecast 2021-2026
23 South Africa Market Size Analysis 2016-2026
23.1 South Africa Programmatic Display Value and Market Growth 2016-2021
23.2 South Africa Programmatic Display Sales and Market Growth 2016-2021
23.3 South Africa Programmatic Display Market Value Forecast 2021-2026
24 Egypt Market Size Analysis 2016-2026
24.1 Egypt Programmatic Display Value and Market Growth 2016-2021
24.2 Egypt Programmatic Display Sales and Market Growth 2016-2021
24.3 Egypt Programmatic Display Market Value Forecast 2021-2026
25 UAE Market Size Analysis 2016-2026
25.1 UAE Programmatic Display Value and Market Growth 2016-2021
25.2 UAE Programmatic Display Sales and Market Growth 2016-2021
25.3 UAE Programmatic Display Market Value Forecast 2021-2026
26 Saudi Arabia Market Size Analysis 2016-2026
26.1 Saudi Arabia Programmatic Display Value and Market Growth 2016-2021
26.2 Saudi Arabia Programmatic Display Sales and Market Growth 2016-2021
26.3 Saudi Arabia Programmatic Display Market Value Forecast 2021-2026
27 Market Dynamic Analysis and Development Suggestions
27.1 Market Drivers
27.2 Market Development Constraints
27.3 PEST Analysis
27.3.1 Political Factors
27.3.2 Economic Factors
27.3.3 Social Factors
27.3.4 Technological Factors
27.4 Industry Trends Under COVID-19
27.4.1 Risk Assessment on COVID-19
27.4.2 Assessment of the Overall Impact of COVID-19 on the Industry
27.4.3 Pre COVID-19 and Post COVID-19 Market Scenario
27.5 Market Entry Strategy Analysis
27.5.1 Market Definition
27.5.2 Client
27.5.3 Distribution Model
27.5.4 Product Messaging and Positioning
27.5.5 Price
27.6 Advice on Entering the Market
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Case Study- Automotive Sector
One of the key manufacturers of automotive had plans to invest in electric utility vehicles. The electric cars and associated markets being a of evolving nature, the automotive client approached Straits Research for a detailed insight on the market forecasts. The client specifically asked for competitive analysis, regulatory framework, regional prospects studied under the influence of drivers, challenges, opportunities, and pricing in terms of revenue and sales (million units).
Solution
The overall study was executed in three stages, intending to help the client meet its objective of precisely understanding the entire market before deciding on an investment. At first, secondary research was conducted considering political, economic, social, and technological parameters to get a gist of the various aspects of the market. This stage of the study concluded with the derivation of drivers, opportunities, and challenges. It also laid substantial emphasis on understanding and collecting data not only on a global scale but also on the regional and country levels. Data Extraction through Primary Research
The second stage involved primary research in which several market players and automotive parts suppliers were contacted to study their viewpoint concerning the development of their market and production capacity, clientele, and product line. This stage concluded in a brief understanding of the competitive ecosystem and also glanced through the strategies and pricing of the companies profiled.
Market Estimates and Forecast
In the final stage of the study, market forecasts for the electric utility were derived using multiple market engineering approaches. This data helped the client to get an overview of the market and accelerate the process of investment.
Case Study- ICT Sector
Business process outsourcing, being one of the lucrative markets from both supply- and demand- side, has appealed to various companies. One of the prominent corporations based out of Japan approached us with their requirements regarding the scope of the procurement outsourcing market for around 50 countries. Additionally, the client also sought key players operating in the market and their revenue breakdown in terms of region and application.
Business Solution
An exhaustive market study was conducted based on primary and secondary research that involved factors such as labor costs in various countries, skilled and technical labors, manufacturing scenario, and their respective contributions in the global GDP. A comparative study of the market was conducted from both supply- and demand side, with the supply-side comprising of notable companies, such as GEP, Accenture, and others, that provide these services. On the other hand, large manufacturing companies from them demand-side were considered that opt for these services.
Conclusion
The report aided the client in understanding the market trends, including country-level business scenarios, consumer behavior, and trends in 50 countries. The report also provided financial insights of crucial players and detailed market estimations and forecasts till 2028.
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